The Disruptive Entrepreneur

Many of us are starting to worry about the amount of restrictions that are being applied to our freedoms, we have especially learnt in the past couple of years that a lot of our freedoms are in the hands of the government, large companies and big-tech. Rob says we need to focus on what we can control and shares what he believes the anti-movement to all of this globalisation is in this energising episode! Free Gifts to Help Protect Yourself: robmoore.com/pod KEY TAKEAWAYS  There is now a mass movement to de-centralisation. Big Tech, finance and media are all being challenged. You need to insure yourself against globalization. Anyone can be de-platformed from social media, spread yourself across platforms and create your own ways of getting your message out there. You also need to create multiple recurring streams of income so you are financially protected against the disruptive world. You could be massive on any social media platform, but you don’t own these followers, you don’t have any of their detail

In this bonus episode of The Disruptive Entrepreneur, Rob outlines 6 social media growth hacks that he has used. Listen in to hear these great tips that have tried and tested results! KEY TAKEAWAYS  Commenting on other influencers content Subscription and Monetisation Tools: Do you have all the monetisation tools switched on for all your platforms? Multi-stream lives: You would have to be a full time creator to do lives everywhere. Run lives on multiple platforms at the same time and record yourself too so you can then repurpose the content for youtube/podcasting. Newsjacking: Use what is topical to create discussion and hack the algorithms. Interview people. You will get some of the individuals you interview following. Embrace the haters! They create discussion and virality so grow a thick skin and embrace them. BEST MOMENTS   “You’ll get more reach if you comment more” “Where you’ve got passion for the subject there’s already energy there” “Embrace the critics, embrace the trolls, embrace the h

Rob stopped drinking and it changed everything for him, he doesn’t believe that entrepreneurship and alcohol mix. If you want to be the best entrepreneur you can be and have the most success possible then you can’t drink copious amounts. Listen in to this rant to find out Rob’s reasoning behind this! KEY TAKEAWAYS  Rob gets up at 5am every day, this gets him ahead on work and he would be unable to do this if he had a few drinks the night before. Even one drink affects your sleep and hydration so therefore affects your clarity and thinking. It’s best to not drink at all. BEST MOMENTS   “I stopped drinking and for me it changed everything” “Think of all the weekends you have lost” “We want to maintain this consistent level of energy” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaki

We all know that communication is important yet many of us still don’t put enough emphasis on it in our lives, both personal and business. Listen in to this episode to hear 8 different ways you can master communication and let it aid you in mastering your life.   KEY TAKEAWAYS  Managing your emotions and triggers – Take Time before you respond to things Energy Transfer – Language is a very small part of communication, pay attention to everything else you are transmitting to others How you receive communication Knowing someone’s values – Lead communication based on other people’s values Let go of the fear of judgement – Once you let go you will communicate in the way that serves you and those around you the best. Expression vs Repression The medium of communication – How you communicate needs to be appropriate, learning when something should be a conversation, an email, a zoom etc. Learn to not over or under communicate. Getting clarity – Things are easily misunderstood, ask for clarification on any

You can be great but if no one knows you then you don’t exist. We are in a world where everyone is fighting for attention and that attention is currency. Listen in to this episode to hear 8 ways you can dominate your niche and learn how to apply them to your industry. KEY TAKEAWAYS  Omnipresence – You used to be able to master just one platform. This is not the case anymore. You need to be on more than one platform in a meaningful way. Opinions – To grow a great brand you need to have an opinion and be honest about what you believe in Doing Hard Things - Not many people do unusual and hard things, this is how you can differenciate yourself and gain attention.  Leveraging Viral Platforms - Be prepared to move where the virality is and tailor your content. Collaborations and Interviews Being relentless – Be persistent and continue to put yourself out there. Being prepared to look stupid and testing – You have to try platforms and different types of content and be prepared to fail and make mistakes. An

There have been more recent changes to the covid restrictions in the UK and Rob believes that now is the time we all stood together and voiced our opinions on how and why this will impact us. Listen in to this episode to hear Rob’s thoughts and start discussing what we think should be done and what we think the real solutions to all this could be. KEY TAKEAWAYS  Businesses can’t survive restriction, upon restriction and the uncertainty that comes with it. We need new solutions, these could come from the public, the business owners themselves. The government needs to listen to hear what those who are having to deal with these difficulties day-to-day think can help. Part of the problem is these restrictions are coming in without thought to so many different types businesses and with no support. Their ability to earn is being taken away from them yet taxes are rising and so is the cost of living. If many people believed the government had individuals best interests at heart, then they might be more behind

Even if money wasn’t part of the equation Rob would still want to be an entrepreneur, it’s what he is great at and it fulfils him. Rob believes entrepreneurship is creating meaningful products and services that the world wants and needs, and in this episode, he shares 9 rules of entrepreneurship he has learnt in the past 15 years.   KEY TAKEAWAYS   Value first – You have to give value first, the world is a mirror whatever you give out will come back to you.  Purpose – You have to make profit as a company but it’s important to start with a purpose, the result of what you do is profit  Create fair exchange – You can give too much or not enough, getting the balance right is how you become a successful entrepreneur  Create useful and disruptive progress – Taking risks allows you to be disruptive and create big change, solving big problems and providing the relative reward  Revolution and evolution  Creating distribution and leverage  A company is an eco-system and has a culture – Every company has a uniq

We are in a pandemic of overwhelm! There is so much information out there that people are suffering under the paradox of choice. Listen in to this episode to hear Rob’s tips on how to both prevent and stop overwhelm and procrastination. Bit.ly/cashrm KEY TAKEAWAYS  Accountability: Create accountability in yourself by investing in yourself. Implementation: Create ‘downsides’ for not implementing what you learn. Community: Work and learn with other like-minded people, a peer group to lift you up and make you feel inspired. You need to stop consuming so much information, focus on just one or two key people, start implementing what you hear, take risks and have accountability from others and yourself. You are 11 times more like to implement when you pay because when you pay you pay attention. BEST MOMENTS   “Turn your information into implementation, turn your overwhelm in action, turn free advice into paid information” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoor

Something that has both concerned and challenged Rob as a parent is how to manage pocket money and chores for his two children. He wants his children to be raised with an entrepreneurial spirit and with an understanding of hard work and money. Listen in to this episode to hear his thoughts on the subject! KEY TAKEAWAYS  Mum pays her daughter of 9 to do chores and for good behaviour. Some people disagree but if it works and teaches her about the world of work what is the issue? Perhaps the concept of rewarding good behaviour is good, but something like chores children should do anyway and this should be reserved for teaching them bigger lessons, such as paying them when they do something entrepreneurial.   BEST MOMENTS   “Traditional education with make you a living, self-education will make you a fortune” “The more valuable work you do the more the world pays you” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podb

Rob is issuing a warning, the world of business, money, finance and income is dramatically changing. If you can get on the right side of the biggest changes since 2008, you can win. However, if you get it wrong it can drastically impact you and your livelihood. Listen into this episode where Rob talks about the old rules of money, what has changed and the new rules you need to be paying attention to! KEY TAKEAWAYS  Rob was told that you needed patience, time and to become a success. This is simply not the case anymore. The world is global and most importantly, fast. We can connect easier and quicker than ever before and so success can come quickly too. The new rule is jumping on trends quickly, moving fast and starting now, getting perfect later. Physical assets used to be the gold standard of wealth. This is changing, you now want to monetise virtually, via NFTS, cryptocurrency and via your online presence by utilising monetisation tools on social media. It isn't just about physical investing and real es

Stories are so impactful in gaining sales for your product, no matter what it is. In this episode, Rob explores what he believes to be the best way to sell, via results based case studies. Listen in to hear how to get great case studies and then use them to improve and grow your sales. KEY TAKEAWAYS  The ideal type of case study is a customer who already has results. Each case study should overcome one objection.  Ask your client what they were on the fence about or what would have stopped them from buying from you. People often like to buy from people like themselves. So, you want to get case studies that are very different from you; to appeal to those who otherwise wouldn’t be as attracted to buying. It doesn’t matter how good a salesperson you are. Someone else recommending you, especially via a case study, will always sell you and your products better than you. BEST MOMENTS   “We have to have transformation” “People like people like you” “They have to give you, or your course or your system the

We must stand together and support businesses and the economy. In this episode, Rob talks about the impact the new restrictions and changes are having, especially for smaller businesses and wants to know what can be done to help. KEY TAKEAWAYS  Travel giants like TUI and Best Western are struggling, so how do we think smaller businesses are coping? Rob supported the furlough scheme and other smaller schemes in previous restrictions. But what are the government doing now to help? Are there things we can do as individuals to help? If something happens in the world that is unforeseen and businesses can’t operate, the government needs to step in and help. It's our job as individuals to push for this and help provide ideas and solutions. Too many people don’t see the true benefits of the economy: it matters. Small businesses make up for a very large proportion of the economy, as much as 90% in some cases. BEST MOMENTS   “Business drives the economy, anything that you need to survive a business, an entrepr

Listen in to part 2 of Rob’s Dirty Secrets to becoming viral! In this second part, Rob talks about engaging in comments, entertaining as well as informing, his 70/20/10 rule, how to leverage influencers, monetising, hashtags and much more! If you missed part one, go back to episode 746! These lessons are tactical and practical tips you can use to leverage your social media. If Rob was to have him time again, these are the things that would get him to 100k the fastest. KEY TAKEAWAYS  Rob was taught by old-school teachers but the world has changed now, we must change with it and embrace the power of money on social media and content creation. Engage in the comments as much as you can. You need to entertain your followers as well as inform them. Rob’s 70/20/10 rule will help grow your social media following: Spend 70% of your content on topic on brand, 20% on newsjacking and entertaining and 10% on making your offer. Don’t copy people, follow them and then learn and be inspired by them to grow your follo

CEO of mortgage company better.com, Vishal Garg, called a zoom meeting of 900 staff, which was 15% of his workforce and then he fired them all! In one go! There are a lot of criticisms around the situation, including the moral implications, but Rob has seen the zoom word for word so wants to give you the ‘lowdown’ in this TDE episode. KEY TAKEAWAYS  Rob had to deal with a similar dilemma in the first UK lockdown. It was one of the hardest things he had to do in his career, thankfully furlough helped him be able to keep most staff but it was also to a high cost to himself: he had to use 7 figures in cash to pay wages and keep things going until the furlough payment came in. Most of those criticising this CEO have never had to deal with that kind of decision. You have to save the company or you lose all of your staff.  Rob was always taught to be honest with employees when laying them off, it’s not fair to give them false hope or ‘fluff it up’. Ultimately they are losing their jobs and there isn’t really a

To hear wise and balanced advice on who you should avoid in life as well as those you do need to keep around, listen to Rob in this episode. He shares the three people you need to avoid in life but also talks about the three types of people you should keep around too! KEY TAKEAWAYS  Avoid people who want to pull you down, this is probably down to their own insecurities or the fact they have a superiority complex. Avoid those who don’t care about you but are just using you. Avoid victims, those professional gossips, time wasters and complainers. You become the five people you spend the most time with, your network is your net worth. The three people you want to keep around are: those who are where you want to be, those who have your back and people who will call you out and be honest with you. BEST MOMENTS  “Critical, analytical and sceptical people can actually be really good for you” “You know if people that gossip about others, they’re going to gossip about you to others” “You should be responsi

Listen in to part 1 of Rob’s Dirty Secrets to becoming viral! By following the steps in part 1 you can go from 0-100k followers, using the years of knowledge and expertise Rob has gained from becoming an expert in social media. These lessons are tactical and practical tips you can use to leverage your social media. If Rob was to have him time again, these are the things that would get him to 100k the fastest. For more dirty secrets of social media, look out for part 2 where Rob talks about engaging in comments, entertaining as well as informing, his 70/20/10 rule, how to leverage influencers, monetising, hashtags and much more! KEY TAKEAWAYS  You’ve got to accept, engage and enjoy the critics. They help grow your channels and help you go viral. It’s not as hard as people think to post content consistently. 15-30 mins a day should provide you with enough to give content for 2-3 channels. Be consistent. People overcomplicate social media. If you are committed and are consistent with your content then you

The world is in chaos and Rob doesn’t see it ending any time soon. If you aren’t adaptable and changeable then you will suffer. Listen in to this episode where Rob outlines what you can do to not just survive post lockdown, but thrive. KEY TAKEAWAYS  You need premium and bespoke products. The low end and medium markets are too challenging right now. The way you don’t just survive, but thrive, post lockdown is by having products and services that attract people where price is not a key driver. Rob has created multiple ways to create bespoke packages for his clients. By giving people exactly what they need, he will win post-lockdown. Clients feel like they are choosing rather than being sold to. BEST MOMENTS   “I think there’s going to be blood on the streets” “The high end has gone even higher” “So when you create premium, and when you create bespoke offerings, I don’t think you will be affected by lockdowns and disruptions” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://

Rob Moore is changing the world one hater at a time! The fear of ridicule, hate and judgement stops most people scaling or even starting a business. These things can stop people pushing themselves forward and fulfilling their true goals and dreams. In this episode, Rob explores what hate is, why people hate and how if you can accept hate, it will enable you to reach your potential. KEY TAKEAWAYS  There are four main reasons people hate you: they hate themselves, they failed where you’re winning, they have an inferiority or superiority complex or something you did has triggered them If you understand that hate isn’t often about you then it can help you accept it and put yourself out there. The purpose of hate is to challenge you to grow. Kill hate with kindness, you can’t stop hate with more hate. The universe is a mirror, what you give out is what you will receive back. If you understand hate, then you can change the world, one hater at a time. There are three key ways you can deal with hate: 1.Ignore

Subscription is the business model of the future, it’s something more and more businesses are doing and is being leveraged in new and innovative ways. Listen in to this episode for Rob’s 7 step process in creating your own subscription service. It’s not easy but it is simple, you do not need any money or followers to start this, just choose something you love to talk about then follow these simple steps. KEY TAKEAWAYS  Pick something you love to talk about. Choose content for your subscription based site. There are a few platforms/membership sites for this: Patreon, Onlyfans, Kajabi and Facebook supporters are what Rob would recommend. Exclusive and great information are two key things you can focus on when creating content for subscribers. The way you package your information counts, everyone is valuable, you just need to ‘honour’ your niche and then put it out to the world. You need to create 1-2 unique pieces of content a week for your subscribers. E.G one exclusive live, one exclusive mastermind and

How do you build digital real estate from zero? If you are impatient or you can’t wait decades for investments to mature and grow, what can you do instead? Listen in to this episode as Rob explores why building your digital real estate is the fastest way for return on investment and the ways you can do it. KEY TAKEAWAYS  It’s much quicker to get a return on an investment on digital real estate because it takes no time to set up social media or a webpage and you can reach the whole world. Creating and working on your personal brand is one sure way to build your online real estate. Many older people were taught that working hard was what you had to do to be successful. But the world has changed a lot, it’s not just about what you need to learn but what do you need to unlearn? Repurposing your content is one of the best ways to leverage your time, content and build your online real estate. To leverage this further and create more wealth you want to use Rob’s content bridge offer technique. Newsjacking i