L&F CG

When entering a new market, whether that is across borders or into a new segment. There are always a different set of requirements that needs to be met. Also, failing to do so, leave your competition on the front foot in relation to you. You can, in some instances, even break the law if you miss these requirements.

With every decision in business whether it's business or political related, someone is working the stakeholders and the decision makers. Hence if it isn't you, then odds are it's one of your competitors.

Every decision made has consequences. In real estate, those consequences can be brutal, whether it is the introduction of new legislation, or what criteria to be implemented for applying on government projects. Either way, you have competitors that working actively to sway those decisions in their favor. You are giving them a potential massive competitive edge on you and your company. 

The most expensive part when it comes to buying or selling companies is the inevitable due diligence. It is a process you will not get around, it has to be done and it will be costly, unless you have planned for it and built in routines to ensure the process runs as smoothly as possible. 

In a world where digitalization is the name of the game, enabling all your data system to talk to each other will save you enormous amounts of time as well as money. Hence not doing it will cost you equally much and present your competitors with an unnecessary edge.

A bord or any advisors connected to your company can, if utilized right, contribute tremendous value. For starters one can and should add competence typical within marketing, economics, legislative and tech. Secondly one should add ambassadors, door openers and people from the industry. Once there, one needs to have routines on how to make the most of the added expertise.

Having the right personnel in your board of directors gives you credibility and an “air of trustworthiness” and is a smart business move. However if you at the same time can utilize the competence they bring to the table, you're really on the road to success.

Customers in general responds to and on attributes they can identify with or attributes they associate with their wants. Given the diversity of most segments, it will be difficult if not impossible, to expect that your company has all the traits needed to appeal to every customer you would want. This is where brand ambassadors/influencers can play a part. Find the once that adds value for your brand, product or service, and your sales will increase. But you have to get it right, if you don't, you shouldn't bother. 

Our loyalty program is designed to automate business processes and provide our clients with yet another competitive edge. Such as reducing the input of resources and maximizing outcome on resources used.

When all our data is in the sky, payments are digital and the EU are imposing new regulations on a semi regular basis. The needs for data protection and general data security is ever increasing and escalating.

If your a builder or a realtor or a developer or anyone else in real estate, chances are that you at some point will have to engage in and with public regulation. So knowing when to engage, how to engage is essential. And the basis of the services

Doing and having routines for legal compliance when working real estate is essential for long term success. Because whenever large sums of money are involved, there will be several parties whos in the industry first and foremost to find and create conflicts and go for settlements as a business model. This can only be avoided with a rigorous compliance.

Enterprise law differs in every market and even amongst different vendors in the same market. This happens because the law changes on average 15-20 times each year. Cultural differences affects interpretation. And because of the rapid change, the legal system always has 2-3 years lag time 

Designing how to and what data you are gathering, is the foundation all your marketing and sales are built uponIn short; shit in, shit out. If you don't get this right, everything else will be wrongIf there is one investment you must do, this is it. You really can't succeed without it.

Dynamic marketing tools is changing the competitive landscape with a speed unparalleled in history. These tools are not only changing the way marketing is done, but the very fabric of consumer behaviour and consumer economics

We are involved in every part of the real estate business. Hence we are perfectly positioned to introduce scalable proptech solutions. And unlike other incubators or accelerators, we are not hindered by competitors who are against facilitating each other's growth. 

Even at the doorstep of foreclosure, most companies can get out of it, fix their problems and go on to prosper. That said, it doesn't mean it is simpel. On the contrary it is more than not quite difficult and challenging. But as for every other business process, there are things that needs to be done and done in a certain order

 L&F CG venture is the real estate investment arm of L&F CG. We invest in boutique destinations primary to be used by our clients and business partners  And we do a fixed RoI on our investments  The vision for our venture projects is to supply our clients with the same financial growth as we provide business growth through our other services. Averaging 10-20% annually

Commercialization, dynamic marketing, is basically the merger of sales and marketing, and right now it is an investment opportunity. However within 2 years it will be a need to do cost - just to maintain status quo or business as usual.  So in short this is a cost your are going to have to swallow either way. The silver lining is, do it now and you will increase sales and thus growth. Put it of and it will be a maintenance cost you have to do to stay alive.

To be one of the companies that always understand the market dynamics, one of the companies that no matter what always seems to be on the winning side. Picking the right strategies, the right marketing channels, the right digital platforms, recruiting the best talent and always developing and growing a little better than everyone else. It is not luck, it is not a birthright so what is it, what is the secret sauce of success. The flavours that hands you the coveted michelin star, sets your apart and attracts the clients, partners, stakeholders and network that makes you the local Barcelona of Real Estate.