Something To Wrestle With Bruce Prichard

Bruce has had enough and he blows a gasket to start the show this week. Around 18 minutes in, it's all about the first time Vince McMahon decided to do the very first "brand split" with the First Draft on March 25, 2002! Who had the idea first? What was the original plan? Who in the office was against a split? Was Flair always supposed to be the first "General Manager" in company history? Was the idea to create "dream matches" for super shows? Was the brand split based on revenues being down or strictly creative? Bruce details exactly how Vince presents an idea and the way the writers worked together in that era. Who was happiest Hogan was back in the locker room? Who did Hall & Nash not want in the nWo? Who was allegedly "blown off" by a friend at WrestleMania? How did Vince feel when people joked about his failure with the XFL on TV? Who first used the word "brand" and why did the company start using it on TV? Who won the battle: WWF or DirecTV? Was there ever a plan to do more than 16 PPVs a year? Bruce di