Maximize Your Social With Neal Schaffer

While many still cringe at the term "influencer marketing," something that has surpassed that buzzword of late is the "creator economy."So what exactly is the creator economy, its relationship to influencer marketing, and how it can be leveraged by both business and, of course, creators?Listen in to understand the historical perspective of the creator economy, and how the pendulum is swinging more in the favor of creators in this Age of Influence.Key Highlights [05:16] The Creator Economy And Its Relationship To Influencer Marketing[07:19] The Golden Era Of Influencer Marketing[10:19] How Content Creators Leverage Advertisements As Main Revenue Sources[10:34] Other Revenue Sources That Content Creators Have[11:34] Social Media Networks As Potential Revenue Source[13:55] What Does Creator Economy Mean For Influencer Marketers?[15:20] How Creator Economy Brings Transparency and Authenticity In Influencer Marketing[16:37] Start Creating Content Now![17:46] SummaryNotable QuotesYou cannot beco