Maximize Your Social With Neal Schaffer

Artificial intelligence is forecasted to have trillions of dollars of impact on businesses and the economy.Yet many marketers struggle to understand what it is and how to apply it in their marketing efforts. The truth is,  AI possesses the power to change everything.If you're in marketing, you need to invest in better understanding AI. Begin with this interview with Paul Roetzer, author of Marketing Artificial Intelligence: AI, Marketing, and the Future of Business.Key Highlights[02:17] Introduction of Podcast Guest, Paul Roetzer[03:50] How Paul Start Getting Interested in AI and Marketing[06:10] What is Quantum Computing[08:05] Individual Use Case for AI[11:53] What You Can Do to Leverage AI[14:02] AI Tools in Marketing, Sales, and Influencer Marketing[16:57] Leveraging Anonymous Data Across Clients[19:57] 3 Areas That You Should Start Focusing[23:47] The Pitfalls of Marketers With AI Technology[28:36] Final Advice[29:40] Connect with PaulNotable QuotesI mean, yeah, AI is language. It is vision technolo