Predicting The Turn W/ Dave Knox
How HOP WTR Is Changing The Non-Alc Category
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 0:21:31
- Mais informações
Informações:
Sinopse
Coming out of the global pandemic, consumers have increasingly been searching for non-alcoholic alternatives. Hop Water has been one of the fastest growing categories, with sales up nearly 200% in the past year. The market leader in this space is HOP WTR, a sparkling hop water crafted with a proprietary blend of stress-busting hops, adaptogens (ashwagandha) and nootropics (L-Theanine). I sat down with Jordan Bass, CEO and Co-Founder of HOP WTR, to learn about his entrepreneurial journey and where the category will be headed in the years to come.