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Sinopse

Everyone has an opinion about sales, and for many, that opinion isn’t very positive. However, if you’re an entrepreneur, you’re in sales! There’s no way around that! Despite some reservations about it, we all know that a career in sales can be very, very lucrative. So if you’re looking to increase your income this year, this episode of ProfitBoss Radio is a must-listen. Judy Hoberman is my guest today, and she is sharing with us her lessons learned from a 30-year career in sales.    What surprised me most about this interview is that Judy is very clear sales isn’t about kitschy closing lines or being manipulative, it’s about building a connection with people, asking the right questions and doing the right thing. You’ll love the way Judy makes sales seem warm, friendly and accessible. Judy has experience in just about everything from education to insurance. She even did a stint as a roofer!    Now, Judy is transforming her years of experience into actionable tools that her clients can do to boost their sales.