Passive Income Through Multifamily Real Estate

Running a Real Estate Investment Trust (REIT) can be a tricky balancing act; especially during its earlier stages. Growth is undoubtedly a big priority for any business that’s starting out. But if your back-end operations are in disarray then that growth becomes increasingly difficult to achieve and maintain. Back in 2012, Jake Marmulstein was underwriting distressed hotel investments for Watermark Capital Partners, a private REIT based out of Chicago, when he realized that there had to be a better way to do syndication. After feeling overwhelmed with data, and without any technology or software available to support the process, Jake partnered with a technology entrepreneur to found Groundbreaker, a real estate technology company that simplifies the investment process. In our conversation Jake shares what it was like building a software product without prior experience in tech, the lessons he learned along the way, and why building your first start-up is a process of trial and error. We also unpack how the ne