Healing Our Marriage

Charley Valher started a podcast and was "swinging for the fences" and after hiring a team, and putting 50,000 into a marketing budget he realized after a year that the show just wasn't producing the results he needed. Today he shares the mistakes he made, and how he came back to podcasting with new strategies and insights that resulted in his podcast (the business of podcasting) being the number one way her is driving customers to his business at Valher Media.  Topics Include: 02:41 Charlie's Services 05:14 Charlies Hired a Team for His First Podcast 07:59 What Was Missing? 10:44 How did you come up with the new formula? 12:19 Position Yourself as the Expert 14:45 Can You Niche Down Too Far? 15:54 Three Ingredients of a Niche 16:40 Charlie's Original Call to Action 18:07 Having the Right Topics 22:11 Was it Hard To Try Again? 25:13 How Long Until You Saw Results? 26:57 How do you pick topics? 29:32 Interviewing Potential Clients 33:22 Did You Make Any Technology Mistakes 34:59 Most Memorable Feedback 39:55 W