Healing Our Marriage

Today we are going to take the phrase "Value Proposition" which is typically used in business and apply it to podcast. In the past few months, I've attended a fair amount of conferences and I ask people about their podcast. In most cases, people explain their show and I can see if I want to listen or not (or decide if I'm their target audience). I want to identify what people feel is valuable, and then help you shape that into your message. I learned about some of this in Tim Schmoyer's Video Creators course. The one that caught my eye was the Value Pyramid. The Things That You Should Ensure You Are Doing Before Pressing Record On Your Podcast I always say if you are not going to make your audience : Laugh Cry Think Groan If you are not educating or entertaining them, then don't press record. There is no value. The value pyramid from Harvard Research takes it even deeper. What is Value? Value is when the benefit of consuming your content is worth the time and effort it takes to consume it. This is Why It Ne