Healing Our Marriage

  Cathy Heller is a talented musician. She's been signed by two major record labels, but unfortunately, she's also been dropped by two record labels. I've always told podcasters to go to their potential audience and find out what kind of content they need. That is exactly what Cathy did, and it worked. She found out what type of music was being licensed into commercials, TV, and movies. When she created the type of music her audience (producers) needed it worked to the tune of hundreds of thousands of dollars. When things were going great, how did she pour gasoline on her success? She started a podcast (Don't Keep Your Day Job). A Podcast Started in the Closet Now Has Three Million Downloads Here are some points from my talk with Cathy Heller: People are thirsty to hear what is really going on their life as social media shows a filtered view  Cathy shares how as a musician she got a record deal twice and was dropped twice - how she pushed through She was making a decent amount of cash working a job that didn'