Pharma Talk
“Patient Centricity” Finally Pays Off for Pharma
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 0:03:21
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Sinopse
“Patient Centricity” is finally paying off for drug companies in a BIG way, but it has nothing to do with designing more effective clinical trials or better marketing. It has everything to do with influencing lawmakers and especially the FDA.