Smart Agency Masterclass With Jason Swenk: Podcast For Digital Marketing Agencies

Do you struggle with client retention? Are you worried you aren't providing what your client needs? Client retention is a problem many agencies deal with. But think about it, how well do you really know your digital agency clients? For most agencies, they just need to get back to the basics. In today's episode, we'll cover: #1 mistake new agencies make. 2 simple tips to increase client retention. How to better understand your client's needs. Today I sat down for a really informative chat with John Florey, president of Sama Labs, a digital marketing agency based out of Boca Raton, Florida. John comes in with a little bit of a different experience than many of the other guests on our show. While he runs a successful digital agency, he also has several brands of his own. He's here to share what he has learned about what it means to run a successful agency, from the perspective of an executive, as well as a client. #1 Mistake New Agencies Make When you're running an agency, it can be difficult to recognize what