Brand Spankin'
Brand Spankin' - Episode 001: The Kickoff!
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 0:19:02
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Sinopse
Brand Spankin' debuts with an introduction of its host, Jason Hewitt, and his definition of what branding is. A brief overview of the history of the word "branding", as it relates to marking property, and its use as a concept in modern marketing is discussed. The show closes with a hint about the content on upcoming episodes, including an overview of the top five questions to consider when beginning to develop a brand.