Construction Genius

Resource Links:  A free copy of my Kick-Ass Meeting Report (https://www.ericanderton.com/kickassmeetings) Book Recommendations:  Who by Geoff Smart  Traction by Gino Wickman  Good to Great by Jim Collins  Snowball by Warren Buffet With the average turnover rate being 38% to 40%, construction companies are experiencing a struggle of finding good talent in the industry resulting in company growth being put to a halt. Any successful company can say that success is a team effort and not just a one-man show. People are our most valuable assets but attracting the right talent does not just happen without strategies in place.  In this episode I talk with Justin White, the President of K&D Landscaping. He shares how his company has managed to reduce the turnover rate to 18% by a shift in mindset that led to the mirroring of marketing and sales strategies that they use with clients. He provides concrete examples of tactics that worked for them and how they make sure that they don't just hire the right