Simple Pin Podcast: Simple Ways To Boost Your Business Using Pinterest

We're revisiting Pinterest's Verified Merchant Program with a timely update for product sellers. If you haven't connected your shop on Pinterest yet—or you're looking to diversify where customers discover your products—this is your sign to get started. In this episode, we break down the current status of the VMP program, refresh the key requirements and features, and answer the questions you've been asking. Perfect for e-commerce sellers who want to tap into Pinterest's high-intent shopping audience and expand beyond their current traffic sources. We cover: what's new with Pinterest shopping in 2025, catalog setup essentials, common merchant confusion points, and how to feature your products effectively now that shop tabs have changed.If you’re looking to get your shop set up with Pinterest we can help ready your Pinterest account with our eCommerce kickstart package. From audit, to clean and build of your account, connecting you with a developer that can help troubleshoot a