The Wade Alters Show

93. Bleeding Edge Business Advice And The #1 Mistake Most Influencers Make

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People follow Influencers that they want to become. Think about it. How do you see me? And any other influencers you follow closely? That’s the law of attraction working some of its magic. Everyday new Instagram Influencers (who I’ve never heard of before) are popping up that have 100,000+ followers, build amazing communities of fans who are interested in the same things they are. It’s amazing. I hope they’re poppin’ champagne and celebrating because that’s one of the hardest things to do! The thing that sucks though is that when you go behind the scenes (and I know a lot of these people, especially since I started living out in LA), is that they’re struggling to get by. Most of these influencers suck at selling. They come off all weird and incongruent, pick products that are totally crap to promote to their audience, and try too hard to be sales-y. There’s a fine line between promoting products nobody cares about (and doing it in a way that pisses off your audience) and coming up with something that your aud