Ask Amanda About Marketing
Overcoming Silos to Get Content Approval
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 0:25:26
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Sinopse
Countless companies have departments that are siloed; they don't communicate as often or as well as they should. This can present a tough obstacle when you need buy-in for a content strategy. Laurel Miltner of Orbit Media walks through how she's managed to get approval at previous organizations despite the siloed structure.