Renegade Thinkers Unite: Marketing Tips From Cmos And Expert Marketers

What do we talk about when we talk about a CMO’s to-do list? Usually, items are along the lines of “align sales and marketing” or “ensure proper metrics are being examined.” And, yes, those are usually, in conjunction with other things, crucial to making your marketing machine fire on all cylinders. However, if you add tasks like “Dress as Korean mega star Psy and open for Bon Jovi” and “Set up online video series centered on food and marketing” to your list, it might start to look a little more like Dux Raymond Sy’s. On this episode of Renegade Thinkers Unite, Drew talks with Dux, CMO of AvePoint, to better understand symbiosis between personal brands and company brands, how social selling and employee advocacy can be crucial, and much more. You won’t want to miss this. Dux’s information will keep you on the edge of your seat! Subscribe on Apple Podcasts- Stitcher- or Podsearch What You’ll Learn Building complementary content helps AvePoint reach a broader market One thing AvePoint does to produce marketi