Healing Our Marriage

We all want to grow our audience. We want to become their favorite show so they just want more. In some cases, you may actually be someone's favorite podcast and they would listen to another episode except you've made it hard to binge. So today we look at nine tips to help your show be Bingeworthy. Sponsor: Focusrite Interfaces Make You Sound Amazing Focusrite has been at the forefront of audio technology since 1985 Focusrite interfaces are great for all content creators Scarlett is the world’s best-selling range of audio interfaces with over 4.5 million sold to date Easy to use Great sound quality More info can be found at: www.focusrite.com/podcasters      Making Your Podcast Binge-Worthy Something to think about: What are you offering your audience that they should spend their time-consuming? Not just one but several episodes. That statement is a little scary. 1. It has to be GOOD, actually very good. 2. Create click-attracting titles. I use a tool called Headline Studio 3. Get your audience

I met Connie at an event two years ago. I see her at a conference two years later and ask if she has any "Because of my podcast ____" stories. She not only has one, she has quite a few (TV, Radio, and more). So listen to what can happen when you find someone who can help you avoid the common podcasting mistakes.  Connect With Connie at conniealbers.com Connie's book, "Parenting Beyond the Rules: Raising Teens with Confidence and Joy." Connie's Podcast, "Equipped To Be." SPONSOR Focusrite Interfaces Focusrite has been at the forefront of audio technology since 1985 Focusrite interfaces are great for all content creators Scarlett is the world’s best-selling range of audio interfaces with over 4.5 million sold to date Easy to use Great sound quality More info can be found at: www.focusrite.com/podcasters    Mentioned In This Episode Live Well and Flourish Podcast ATR2100 Microphone Rodecaster Pro Neweer Ring Light Start Ugly Book Nervous about podcasting? Check out Podcast Baby Steps (free course) Nervous abou

We all think, "just make good content and promote your show" but as podcasts become more mainstream and the average listener now consumes multiple episodes a week, do they have room for YOUR show? I asked my audience what their status is. If you found a really good show, would you have to "bump" one you are listening to now? Sponsor: Focusrite Interfaces Focusrite has been at the forefront of audio technology since 1985 Focusrite interfaces are great for all content creators Scarlett is the world’s best-selling range of audio interfaces with over 4.5 million sold to date Easy to use Great sound quality More info can be found at: www.focusrite.com/podcasters    Question of the Month Answers You find a show that's great. Do you have enough time to add an additional show to your listening time? Contributors Steve - Stevestewart.me and Podcast Editor Academy Jim - Home Gadget Geeks and Ask the Podcast Coach Mark - History of North America  Bill - Bill Watches Movies  Dave - Walking is Fitness  York - Poetic Ea

After seeing the podcasting space gear up for more advertising (something I'm not thrilled with) more media hosts are developing dynamic content. So what is dynamic content, do you need it, and how do you use it? What is Dynamic Content? Dynamic content is content that your media host inserts into your mp3 file at spots you select. This is often used for ads. In some spaces, people confuse "Dynamic Ad Insertion" and "Dynamic Content" as being the same thing. They are not. While you can use Dynamic Content, it does NOT have to be ads. It can be anything that is time-sensitive.  Who Offers This Technology? Libsyn.com (LibsynPro solution - full disclosure I work there). Use the coupon code sopfree to get a free month. Captivate has an impressive dynamic content tool that even updates your episode description when you swap out content. Podbean has pod ads https://podads.podbean.com/ Blubrry has a pro version Red Circle (500 weekly downloads) RSS.com (10,000 downloads a day) Pros of Dynamic Content No more outdat

Mark was a US air force Pilot, Speaker, Author, and Entrepreneur, but was hesitant to start his podcast. Today we talk about what was stopping him, and how his podcast is helping to promote his Wall Pilot business.  We also hear about some discouraging statistics from Chartable about podcast cross-promote (courtesy of Evo Terra).  Spotify may be working on a "Tik Tok meets Tinder" discovery tool. I'm not sure that is going to work.  I introduce a new segment "I Heard it on a podcast" this time it was the Moe Factz show with Moe and Adam Curry Mentioned in This Episode Mark Hasara Website Mark's Lessons From the Cockpit Show in Apple, Google, Spotify Wall PIlot Video of Spotify Discovery Tool Fountain App Castamatic app New Podcast Apps Question of the Month Want some free exposure for your show, go to www.schoolofpodcasting.com/question and answer the question of the month and be sure to mention your show and website. Do it now! Join the School of Podcasting In addition to the step-by-step tutorials, group co

Podcast Movement was a well-oiled machine as always where the hallway meetings were in some cases better than the sessions. I found some cool stuff, created some free resources, and have worries about the future.  Quicknotes From This Episode Don't forget the Book Launch Webinar Next Week. Have a conversation with me on Volley (aff link) Check out Dave's new FREE Classes Find Your Red Thread: Make Your Big Ideas Irresistible (book) Join the School of Podcasting The Three Main Players in Podcasting I've said in the past that a podcast needs three things to survive podcasting (support, health, and attitude). The podcast industry needs to make sure as it moves forward to take steps that benefit all three main players. Who are the main players? The podcasting companies (media hosts, agencies, etc) The podcaster (creators). The Listener (you). If we don't keep all of them happy (especially the listener) we all lose.  A New Great App For Community and Coaching I discovered the Volley app (aff link) listening to a

The excitement of starting a podcast can really fuel podcasters. You stats to start to grow, but eventually, they may level off. What keeps you going when your podcast isn't growing? Because of My Podcast: Fred Castaneda Check out Fred's shows Podcast Reporter (me on Fred's show) The Struggling Biz show March 29th is the National Day for Vietnam Veterans. Thanks for your service Fred! Join the School of Podcasting When you join the School of Podcasting you can quit worrying about: Are people going to listen to me? (Yes, cause I'll show you how to see what they want). Am I going to sound stupid? (No, as I'll show you the magic of editing) It will cost a million dollars (No, I'll have you sounding like a million bucks without spending a million bucks).  I don't anything about this technology (You said the same thing about driving).  Get access to: Step-by-step tutorials, live group coaching, a mastermind group filled with brilliant podcasting minds,  and the ability to schedule as many one on one quick fix

I was speaking at the National Religious Broadcasters in Nashville Tennessee and kept hearing a few phrases that make me worried. Phrases like, “I had some friend, or some temp, or some web guy, or even a professional service” set up my podcast. Then in talking with them, I learned that (in many cases) everyone is setup wrong. We’ve all been in a situation where we don’t know what we don’t know. We don’t know what should be important. Today, in episode 819, I’m going to tell you. Things You Need to Know Apple, Google, and Spotify have additional stats. If you let someone setup your show "for you" you lose access to those stats. When someone orders your media hosting "For you" THEY OWN YOUR SHOW. Media hosts (eventually ) delete your files if you cancel your account. Make sure you have a copy of your media files. You should own your show and then add your editors to YOUR account.  The bottom line is you don’t want anyone between you and your podcast and you and your audience. Question of the Month Share your

I'm back from speaking at the National Religious Broadcasters event with some lessons learned. I also have some tips on collaborating with other podcasters and a resource that is focused on helping you find collaborators while you earn money selling advertising spots. That resource is audry.io and today I'm talking with one of the co-founders Niklas Hildebrand. Book Launch Secrets Webinar April 5th April 5th I'll be co-hosting a Book Launch Secrets Webinar. If you've ever thought of writing a book, sign up for this webinar (so you can get the replay). See https://schoolofpodcasting.com/booklaunch or check out the Book Launch Blueprint Course Join the School of Podcasting When you join the School of Podcasting you can quit worrying about: Are people going to listen to me? (Yes, cause I'll show you how to see what they want). Am I going to sound stupid? (No, as I'll show you the magic of editing) It will cost a million dollars (No, I'll have you sounding like a million bucks without spending a million bucks)

When Neil Hedley emailed me letting me know he would be going through my town and could he buy me dinner I jumped at the chance to hang out with a listener. I had no idea at the time that Neil: Had exclusively done morning shows ever since, including six #1-rated shows in different markets in the US and Canada. Sprinkled among those years is time as a stand-up comic, singer, restaurateur, bestselling author, college professor, world record holder (that's a fun story), and a pile of other goodies including running Knopp Studios and hosting the Voice Inside My Hed (get it Hedley? Voice in my Hed...) The more we talked, the more I thought I should have him on the show.  The Tips: 1 Tighten Up 2. Rules can Help 3. Ums are normal 4. Every word matters 5. Learn how to Tease 6. Set a Benchmark for your podcast 7. Talk to one person Check out Neil at https://knoppstudios.com/ where he has combined all of these past lives into a venture to you be a better content creator. Join the School of Podcasting When you join th

Every month I ask a question of the audience, and you chime in. This month I ask THE question that everyone wants to know. In January we talked about Grow your downloads 15 minutes a day (episode 812). In June of last year I gave you 30 Strategies to Grow Your Audience. (Episode 727) In this episode I get to hear YOUR ideas, and share some "outside the box" ideas I found on Facebook.  Join the School of Podcasting When you join the School of Podcasting you can quit worrying about: Are people going to listen to me? (Yes, cause I'll show you how to see what they want). Am I going to sound stupid? (No, as I'll show you the magic of editing) It will cost a million dollars (No, I'll have you sounding like a million bucks without spending a million bucks).  I don't anything about this technology (You said the same thing about driving).  Get access to: Step-by-step tutorials, live group coaching, a mastermind group filled with brilliant podcasting minds,  and the ability to schedule as many one on one quick fix

I'm excited because I found a book called Find Your Red Thread: Make Your Big Ideas Irresistible and even though I'm only 29% of the way through the book I am "Santa Clause is coming tonight" excited about reading the rest of it. The Red Thread represents the path back to where you first started. By remembering what it was like when you first started in your niche, you can better understand your audience who is right where you started. The red thread is your path to success. When you can explain your podcast in a way that resonates with your audience.  Sometimes you need to address the "wrong" questions your audience is asking so you can get their attention and provide focused content that points them in the right direction and positions you as a trusted source of content.    I'm also going to talk about focus. This is inspired by the book Secrets of Dynamic Communications: Prepare with Focus, Deliver with Clarity, Speak with Power by Ken Davis. I feel this goes along well with the other book. Join the Schoo

A trailer has many pros from a creative standpoint. IT forces you to identify WHO you are talking to and what can you say to get them to listen to your podcast.  For me, a trailer is 30,60, 90 seconds. When you mark your episode as a trailer it is stuck at the top of your show in Amazon, Spotify, and Apple. Some podcasts do trailer episodes that are 2-5 minutes long. As always in podcasting, there are no set rules. In This Episode The different types of trailers When do you know if your trailer is good? What do you say in a trailer? Where do you post this? How do you use it? Mentioned in This Show My Spouse Has Dementia Love Thy Lawyer Your Podcast Consultant Branden Ushio at the Geek Nerd Network Ask the Podcast Coach Episode 380 Big Seance Podcast (Trailer by Music Radio Creative) The Trojan Horse Affair Question of the Month (Deadline /25/22) Podcast Promo Show  Cooler Websites (Domain and Web Hosting) 14:04: Join the School of Podcasting  The Voice in My Head (Neil Hed)

You are going through the file of the interview you did a week ago and you notice: 1. The audio of the audience sounds horrible. 2. The guest is boring.  Today I showcase some tools that can help you save the audio, but only you can save the boring.  Join The School of Podcasting When you join the School of Podcasting you can quit worrying about: Are people going to listen to me? (Yes, cause I'll show you how to see what they want). Am I going to sound stupid? (No, as I'll show you the magic of editing) It will cost a million dollars (No, I'll have you sounding like a million bucks without spending a million bucks).  I don't anything about this technology (You said the same thing about driving).  Get access to: Step-by-step tutorials, live group coaching, a mastermind group filled with brilliant podcasting minds,  and the ability to schedule as many one on one quick fix calls as you like at no extra charge.  Join worry-free with a 30-day money-back guarantee  Go to www.schoolofpodcasting.com/start Question o

I first discovered Kevin when contemplating creating a new show based on podcast growth. It's well-produced and has actual steps you can take. Kevin started his first podcast Philly Who? Then quit his day job. So how did he turns things around to the point of making six figures? He stopped and took time to learn what works, and then give it to the audience. MENTIONED IN THIS EPISODE Question of the Month Contributors When looking at a new podcast in an app, what catches your eye? The artwork and description often came into play along with the episode titles, but what really counts is the first few minutes of your show.  Grow the Show Brandon from Start 100K Erik from Raising Financial Freedom Heater from Watching Netflix Without You Scott from What Was That Like? Kim from The Pharmacist's Voice Mark from the History of North America February Question of the Month As we talked about growing your show today, what have you been doing to grow your audience, and do you think it's working? Answer it at www.schoolof

Are you one of those people who has thought about doing a solo episode where you open the microphone and talk directly to your audience, but can't overcome how uncomfortable you feel trying it? This show is for you. We also talk about understanding the different roles when you are doing a solo show, an interview, appearing on a panel. Join the School of Podcasting Quit worrying about sounding bad, spending too much money on equipment you don't need. At the School of Podcasting, you get access to step by step tutorials, a private mastermind group (filled with brilliant podcasting minds) and group coaching as well as one on one coaching. Sign up today at www.schoolofpodcasting.com/start The Advantage of a Solo Episode Solo podcast episodes have their advantages: You are 100% in control. You can be as creative as you want You know ahead of time what the content is (instead of hoping you get good answers from your guests) Less production. You won't be interrupting people or trying to match levels with your guest

I am seeing people that seem to be afraid to reach out to their audience. I get it. It's easier to have the reason of "lack of engagement" on your downloads instead of asking people for feedback on your show.  Today I share a story on how I was ready to make sweeping changes to the Podcast Rodeo show until I decided to open up a discussion with my audience. I was at one point thinking of shutting the podcast down. It turns out that ONE person who had ideas of changing the show was in the minority.  That doesn't mean their suggestion has no merit. I was reading Eric Nuzum's newsletter and he (of NPR experience) to 18 months to play with the format of their new show. With this in mind, I'm still doing my show, but I'm looking into implementing the things that my audience enjoys while aligning the show a bit more with my brand. I always say, "Your podcast is a recipe - not a statue."  Question of the Month Submission When you are in an app and see a show you probably should be listening to what inspires you to g

In the microwave society that we live in, most of us are not accustomed to slowing down. As a podcaster, we may associate silence with "Dead Air" which is a phrase from the radio. However, today I'm going to show you that the best answers come after the awkward pause. The Power of the Dramatic Pause When you put a pause before or after a point it adds emphasis to that point.  If you put it before the point, the brain perks up waiting for the next words.  If you put the pause after your point, it gives the brain a chance to process what was just said.  Start Your Podcast and Grow Your Audience When you join the School of Podcasting you no longer have to worry about buying equipment you don't need. You learn how to get comfortable behind a microphone as our community helps you create your best episodes. There are step by step videos, live group coaching, private one on one coaching, and a private mastermind group. You have every tool you need to succeed as a podcast. Go to www.schoolofpodcasting.com/start Menti

Today I'm trying something new and coming to you on a WEDNESDAY to introduce you to my friend Evo Terra.  Evo has been podcasting since 2004 (not a typo) and has been involved in many aspects of podcasting ever since.  Evo was nice enough to let me host an episode of his show a while back, and today I'm repaying the favor. I interviewed Evo back on episode 122 when he was on a book tour for his book Expert Podcasting Practices.  LINKS FOR THIS EPISODE Find the report Evo was walking about on his site.  Check out more episodes of Podcast Pontifications at podcastpontifications.com

As the first episode of 2022, I often do an episode for beginners, such as episode 756 14 Steps to Start a Successful Podcast in 2021 One of the most dangerous things you can do in podcasting is comparing your show to others. When I was in my 20s I would play golf once a year with my brother. My golf scores look like someone who golfed once a year. I would use my Dad's old clubs and would go to one of the cheapest clubs and just a fun day of hanging out. How would I feel if I compared myself to Tiger Woods? That would be insane unless I compared myself to a four-year-old Tiger. When you have your attitude in check, it can change the way you perform moving forward. From the "hobbyist" to the "semi pro" you will see that if the hobbyist attempts to do everything the "semi pro" does they will burn out. Also, anyone who starts a podcast will attract people they didn't expect to attract. Full show notes at  schoolofpodcasting.com/808 QUESTION OF THE MONTH I need your answer before 1/28/22 Picture yourself in a pod