Influencer Entrepreneurs With Jenny Melrose

Have you been asked what it is that you do and you find yourself struggling with what to say?Or have you answered with "I just blog" and you're met with a look, or even better yet the question, "You make money doing that?"We need to be able to tell others what it is that we do without making light of the fact that we run our own businesses.Today we're diving into how to write a killer elevator pitch because your elevator pitch isn't just meant for brands.  It's also meant for the snarky moms at preschool pickup.Links:jennymelrose.com/killer-elevator-pitchClick to view: show page on Awesound

Have you rolled your eyes recently at someone that asks, "Oh you're free since you just blog, right?"The question you need to be asking yourself is why they're referencing your business that way.  Could you it be the way that you are portraying and manifesting your business?It's time that we all start treating our online business like a business.  It has to start with us!Becky Mollenkamp of BeckyMollenkamp.com and I are diving into the how to treat your online business like a business so that you can stop rolling your eyes so often.In order to have the conversation about how to treat your business, we first need to define what qualifies as you having a business. There is controversy out on social media about when you can call your business an actual business rather than just a hobby.  In our opinion, you are a business once you receive money for your products or services.  With that in mind there are specific ways you can make sure that you are treating your business like a business.H

Influencer marketing is an opportunity for bloggers to make a full time income from the audience that they have established. Are you wondering if you're large enough to make a full time income?Today we're going to talk about what exactly an influencer is and what are some of the ways that you can monetize it.I also want to talk about the whole idea of brands reaching out and asking you to use your influence to promote their products and whether they are asking for a compensated post or if they're asking for in exchange for product or even sometimes they ask for free.We're going to really talk about and dive into the details that surround this.As a special thank you I have put together a renegotiation package for you that includes the swipe copy of the email that I use when a brand reaches out to me and it sounds like they are asking me to work in exchange for product or to work for free and that's not something I do at this point in my career.So because of that I have an email that I

We all have so many life experiences that it can be difficult to stay in our own lanes when creating our content.  I am definitely guilty of this, which is why we're diving into how to stay in your lane when creating your content.Stephanie O'Dea of A Year of Slow Cooking knew from the very beginning what her lane was with her online business and she is sharing how her audience taught her what content they wanted from her and what they didn't want.Plus, she's sharing her 5 Stages of Monetization with all of you.  Get it HERE!Topics Discussed:Introduction of Stephanie O'Dea of A Year of Slowing Cooking and StephanieODea.comToughest part about being an online entrepreneurImposter syndrome and how to just be authenticReality of book publishing traditionally verse self-publishingUnderstanding what your audience wants from youImportance of giving your audience a chance to get to know youWhy your audience is willing to pay for your productsHow to connect your interests in your monetization b

Are you an online business owner without a plan?  Today we're talking to Lelsy Clavijo of LesleyClavijo.com about how to create a business plan for your online business.All too often we start our side hustle off without a plan.  In order to call it a business and turn it into a full time profession, we need a plan to secure the financial futures of our businesses.Click HERE to create your business plan today! lesleyclavijo.com/business-plan/Links:jennymelrose.com/podcast-27Click to view: show page on Awesound

Do you have a ton of content that you know would make a good book or are you looking to gain authority in your niche?  We're diving into how to turn your content in a book.Beth Brombosz of BloggertoAuthor.com is sharing how you can publish a book in just 30 days.Plus, she's offering my audience her worksheet bundle to help you start planning your book today HERE.Topics Discussed:Introduction of Beth Brombosz of BloggertoAuthor.comHer journey on self-publishing a book in 30 daysA book makes you an authority in your nicheHow to determine what is a book idea and what's notA book is a great way to further readers down your sales funnels to become customersCreating an outline is a must have when writing a book because it guides you in your writingSites to use for self-publishingMarketing ideas for sharing the launch of the book via online and in personWorksheet bundle for creating your bookProjections for 2017Blogger to Author Community, Blogger to Author Podcast and Blogger to Author on FacebookRes

Are you struggling with engaging with your audience across social media?  We're diving into the importance of authenticity on social media.Today we're talking to CA Miljavac who grew her Facebook page from 300 to almost 300k in a year because she authentically and vulnerably shares who she is and what she believes.Topics Discussed:Introduction to CA Miljavac as a Beach Body Coach, Motivational Speaker and viral video creator on Facebook.Most difficult part about being an online entrepreneur"You have to suck at first in order to succeed."Understanding the importance of controlling your emotions and not taking things personalHow to put things into perspective when being authentically youBecoming who you really are and sharing it with the worldFailing forward - being willing to figure out with failuresImportance of valuable content that represent who you areAttract those and repel othersBeing able to laugh at yourself and learn from your mistakesPeople are sick of fake.  They want someone to

Are you pitching brands for sponsored content and hearing crickets?  There are reasons that your pitches are failing and I'm sharing insight on what they are and how to fix them.Plus, be sure to join me in Pitch Perfect LIVE!  A 5 Day Event where I will show you the exact steps to take for pitching and landing your next big sponsor. jennymelrose.com/pitch-perfect-liveTopics Discussed:Less stress with working directly with a brandA calendar filled in advanceSpeak to your strengths and get paid what you are worthPitch Perfect LIVE 5 Day Event - who to reach out to and what to say when you do jennymelrose.com/pitch-perfect-liveThe trouble with your mindset and lack of confidenceIt's not all about you - focus on the brandDo your research!Too specific with the initial pitch to the brandHave a call to action in your initial pitchImportance of a proposalGiving up to easyThe best time to send a pitchSubject line examples to get your initial pitch openedResources Mentioned:I make a portion of any sales made

Social media is a key component of an online business, but with algorithm changes it can be frustrating to get your content seen. Rachel Miller of Moolah Marketer is giving us tips and tricks reviving and growing a highly engaged Facebook page.  Plus, she's offering 30+ viral titles to use to get your content seen.  Download it HERE.Topics Discussed:Introduction of Rachel Miller of One Crazy House and Moolah MarketerThe roller coaster ride of an entrepreneurHonest review of the growth of One Crazy House and how it's unrealistic for mostTurning towards your passionHow she grew One-Pot Crock-Pot to over 100,000 engaged fans in less than 6 monthsGrowing a Facebook page with less than 5 dollars per dayHow to shake up a Facebook page that has low engagementThe conundrum of starting a page overThe course content of Moolah MarketerSuccess stories of the students of Moolah MarketerProjections for 2017 about Facebook groupsJoin the Facebook Page Massive Growth Strategies Community to get geeky about Facebook

As online influencers we often believe that we need to work with brands and businesses that are no where near us, but what about the local brands that are right in our backyard.We are diving into how to pitch local brands with Robyn Gleason of MoreMediaInc.comTopics Discussed:Introduction of Robyn Gleason from Simply Fresh Dinners and More Media Inc.Importance of having someone to collaborate with about your online businessStory of how Robyn reached out to local farms and started doing recipe development for themImportance of researching the local businesses social media presenceExample of an event hosted and created for local businessesImportance of influencer campaignsThe ability to pitch without being worried about getting a knowMore Media Inc. and the campaigns that they runUnderstanding the strengths that each influencer brings to the tableInvitation only influencer campaigns and the reasoning behind itSend media kit to Robyn at admin@moremediainc.comProjections for 2017The difference between More Media

Are you ready to pitch brands to work on sponsored content, but you don't know where to start?  All too often I get asked who to reach out to and what to say when I do.Today I'm walking you through my exact process for creating a converting pitch.  Not only will you walk away with who to reach out to, but specifically what to say to land that sponsored content.Topics Discussed:Importance of understanding an elevator pitchA brain dump for determining an elevator pitchHoning in on specifics that stand out from the brain dumpHow to set yourself apart in your pitch with your strengthsUnderstanding the importance of your influence on your audienceChecking your pantry for regularly used items and brandsFinding the golden ticket or email address on their websiteHow to use Twitter or Instagram to find the email addressImportance of an authentic pitch that is relevant to the season {3-4months in advance}Keeping the pitch generalVery specific call to action and the reasoning behind itResources Mentioned:I mak

All of the social media trends are pushing the importance of video forward.  Are you ready? Today Brooke Lark of CheekyKitchen.com is diving in with us about the importance of video blogging.  If you're afraid to make the leap then be sure not to miss this episode.  With Brooke's guidance you'll be producing your own Tasty videos in no time. Plus, for a limited time she if offering my listeners $50 off The 90-Minute Food Video Crash Course with the code Jenny50.Topics Discussed:Introduction of Brooke Lark of CheekyKitchen.comBrooke's philosophy on how to stand out as a professional bloggerMost difficult part of being an online entrepreneurThe set up of a food photographer and videographerBiggest secret of success as a food photographer for brandsNumber one tip for creating videoThe best video editing softwareEquipment needed for beautiful videosFood Blogging, Photography & Videography Facebook CommunityThe 90-Minute Food Video Crash CourseProjections for 2017Find Brooke on Instagram an

So many online entrepreneurs that I meet are also moms and we are literally trying to do it all. We want to be the stay-at-home mom that is also the room mom and on the PTA all while running a successful business from home. In today's episode Jenn Slavich is walking us through How to Get Organized as busy moms and online entrepreneurs without losing our sanity in the process.She also is offering a 5 Day Busy Mom Challenge to my audience so that we can hit the ground running this summer. homebyjenn.lpages.co/bmc-page-jennym/Topics Discussed:Introduction of Jenn Slavich of HomebyJenn.com.Most difficult part of being an online entrepreneurHow to keep it all organizedExplanation of themed daysTypical workday scheduleThe key to getting it all organizedSet a schedule and stick to it so that your focusedImportance of a vision board for personal and business goalsJournaling for goal settingOrganized Busy Mom Workbook homebyjenn.com/organized-busy-momAutomating and creating a plan for yourself by figuring out t

Your success as an online entrepreneur is solely dependent upon you and so much of that is dependent upon your mindset.Today we're talking to Kristin Iris of Ignite & Thrive Creative about the Importance of Mindset on your Business and how to fix it!Be sure to join in on Kristin's 3 Part Fear to Self Confidence SeriesTopics Discussed:Introduction of Kristin Iris of IgniteThriveCreative.com as a transformation mentor.Toughest part of being an online entrepreneur & the struggle of getting in front of the right peopleThe truth behind the "Fear of Failure" and unboxing yourselfBreak Free, Be You video trainingFigure out the boxes you've put yourself into them and remove themImportance of repelling and attracting the right audienceWhy women have a tendency to apologize for everythingThe truth behind my apologizing - an aha moment for me!Recognize why you are feeling resistance to your work {in a funk}Using a brain dump as a strategy to help with overwhelmFocusing on the one thing t

As an online entrepreneur you control your schedule, but it's so easy to get lost down a rabbit hole or continuously put out fires. Jennifer Roskamp of The Intentional Mom is mom of eight that is sharing her secret of How to Increase Productivity so that you can get more done in a day.Plus she's offering her free Productivity Guide for my listeners HERE! theintentionalmom.com/increase-productivity-10-times/Topics Discussed:Introduction of Jennifer Roskamp of The Intentional Mom.Struggling as an entrepreneur with tasks that take up too much time.How to keep it all organized with your family.A typical day in the life of Jennifer Roskamp.Closed door dedicated office hours.How to avoid tantrums during designated time.Breaking the mindset of not being able to get a lot done in a day.Know your triggers and adapt with them.Save your brain cells for the hard stuff.How to batch tasks with housework and online business.Incentives for getting over productivity hurdles.All the details on The Productivity Guide

Have you always dreamed of traveling on someone else's dime? Then this is episode for you!Chrissy Taylor of The Taylor House has traveled around the world all while leveraging her influence and she's here to share her knowledge with you.Plus, she's even giving you her swipe copy of her pitch email for travel opportunities HERE!Topics Discussed:Introduction of Chrissy Taylor of The Taylor House.Struggle of an entrepreneur to walk away from the "office"The trips that Chrissy has taken that was paid via her influenceWho's pitching whoElements of the initial pitch when reaching outWho to reach out to when traveling with family in USWhat social media platforms do you absolutely have to be active onWhat's the huge interest in Twitter all about?How to transition your audience into seeing travel contentImportance of recognizable photosThoughts on live streamingHow do you clarify that you want the trip to be compedWhat is your responsibility when sharing the travel experienceHow to

As an influencer for more than six years, I appreciate what power I hold with my audience. It took me a while to realize I should be using that influence on my audience to promote my own product. In order to do so though you need to have an audience primed to buy. We're diving into How to a Create a Challenge Aligned to a Product in order to build your list and sell your product.Be sure to join the Challenge Builder bit.ly/challenge-builder so that we can walk you through how to create one for your product!Topics Discussed:Introduction of the pivot taken towards JennyMelrose.comElements of a sales funnel aligned to a productWhy a challenge?How to decide on a challengeElements of a challengeHow to promote a challengeCart opening for Sequence to Launch eCourse bit.ly/2lVEgbcResources Mentioned:I make a portion of any sales made as an affiliate.Challenge Builder bit.ly/challenge-builderPodcast 18: How to Build your Email List with Content Upgrades jennymelrose.com/podcast-18/Elements of a Sales Funnel je

Are you an online business owner trying to keep your finances organized? Your financial records as an online business owner are the key to your success.We’re chatting with Iyanna Vaughn of iyanna.co all about how to keep your finances organized throughout the year in order to understand the profit that your business is bringing in.Be sure to take advantage of Iyanna’s Price Calculator to make sure that you are charging what you are truly worth. Book your Strategy Session with Iyanna today!Topics Discussed:Introduction of Iyanna Vaughn of iyanna.coPivoting to focus in on your nicheToughest part of starting a business from scratchFirst step to take today for financial success within your businessUnderstanding a Profit and Loss statement with it streamlined full diversified streams of incomeHow to cut costs on expenses from FOMO {Fear of Missing Out}Percentage to put aside for taxesMaking sure to pay yourselfWhen is the right time to invest to scale your businessProcesses in place in order to grow your busines

The importance of an email list in an online business is glaringly obvious so the question becomes how can you grow your email list?Dustin W. Stout of Dustn.Tv is sharing how he continues to grow his email list with content upgrades littered throughout his content.Be sure to check out his 6 Easy Stages of Growing your List and grab his free download in the process.Topics Discussed:Introduction of Dustin W. Stout of Dustn.TvDifficulty of being an online entrepreneur and delegating to a teamProjections of Google+Importance of Google+ for local businessesThe need for a WP site because social media platforms have their own agendaWhy a list is a mustStage one of growing a list with lead magnetsPower of a content upgrade to grow your listContextual calls to actionHow to promote lead magnets via social mediaSpeak to your audience on the social media platformsSoftware to make list growth easierContentMagnets.comProjections for 2017Links:jennymelrose.com/podcast-18Click to view: show page on Awesound

Are you overwhelmed by social media and wondering which outlet has the ability to monetize easily?There are so many social media outlets and only so much time in the day, which is why I love that Saira Pearl of MomResource.com makes it easy to monetize Twitter with her simple strategies and a plan of action.Grab her free download of 10,000 Followers in 10 Minutes per Day by using the code JENNY at checkout!Topics Discussed:Introduction of Saira Pearl of MomResource.comJourney through blogging as a businessGreatest difficulty to overcome as an online entrepreneurSize of a Twitter following needed to monetizeTwitter lets you find thousands of people in specific nichesHow to find people within your niche with hashtags and turn their followers into your followersImplementing lists to grow your followingUtilizing lists to grow your incomeAutomating retweets to maximize your timeImportance of how specific hashtags need to beHow to make your profile stand out on TwitterMonetizing with Twitter via affiliate marketing