Denise Wakeman

Adventures In Visibility - How to Use Metaphors to Tell Your Story hosted by Denise Wakeman with special guests Michael Kass and Tea Silvestre Godfrey Learn why and how to share your personal and business story so it stands out. Learn about how to use the power of metaphors in your visual and social media marketing. Téa Silvestre Godfrey is a storytelling coach for small biz owners who want to change their industry and/or the world. She's also the author of “Attract and Feed a Hungry Crowd,” and the co-author and editor of “30 Ways to Bloom Your Relationships Online.” Michael Kass is an award-winning storyteller, facilitator, and coach whose work focuses on helping people and organizations harness the power of their stories to create change. His clients include start-ups, social impact organizations, CEOs, artists, musicians, and other humans interested in reconnecting with a deep sense of purpose and self. Get on the "first to know" list for new Adventures in Visibility Live shows at http://adventuresi

A small moment on one of my recent trips to Peru, to illustrate personal growth that can happen when one tiny decision is made, and how it can apply to marketing your business on the Web. Click to Read the post: http://denisewakeman.com/your-service-business/what-have-you-got-to-lose/

Adventures in Visibility |How to Grow Your Visibility & Business with Live Video with MaAnna Stephenson and your host, Denise Wakeman As live video becomes easier to produce with tools like Periscope, Blab and Facebook live, you have an opportunity to take your business to new heights. Big name social media stars are making waves and making money by adding live video to their marketing strategy. But what about us solo biz owners, can live video make an impact on our businesses? That's what my guest MaAnna Stephenson and I talk about during this interview. You're going to learn exactly how she does it in this interview/case study. Connect with MaAnna Stephenson at http://blogaid.net You can get advance notice of scheduled guests at Adventures in Vsibility.com AND, you can get Adventures in Visibility as a podcast. It's on iTunes, SoundCloud and Stitcher. If you want to take the show with you, go to AdventuresInVisibilityPodcast.com Learn more about Denise Wakeman at http://DeniseWakeman.com/now Be the

Adventures in Visibility - Can Using UTM Codes Get You Better Social Media Results? with David Kutcher. Hosted by Denise Wakeman If you want more visibility and engagement on your content, you need to know what messages on each platform are working for you. We often spend time and resources on social media but get caught up on the social proof metrics. We miss the intelligence enabling us to see which messages/posts are not just driving traffic, but driving goal completions. And that’s what David Kutcher and I will be discussing during this episode of Adventures in Visibility. David and I chat about: • Why your marketing efforts on social media may be going to waste • The difference between social proof and real proof that your social media marketing is working (or not) • How to get consistent value-based metrics from your inbound traffic campaigns • How to test your efforts on different platforms • How to easily create UTM encoded links to track the return on investment of your social messages Watch the

Adventures in Visibility | How to Boost Your Visibility with Free Traffic to Your Site with Ana Hoffman, hosted by Denise Wakeman Traffic and visibility go hand in hand. Without traffic, no one finds or sees you content. Without visibility, it’s tough to get consistent traffic to your site. Whether it’s organic, SEO, or social, creating a consistent flow of traffic to your site ensures you get your message in front of the right people who want what you offer. And, that’s what Ana Hoffman and I explore on this episode of Adventures in Visibility. On the show Ana and I will discuss: • The importance of increasing your website traffic • How to leverage your content for more traffic • Tips to generate more free traffic • Ana’s personal traffic generation plan Ana Hoffman runs a no-nonsense Traffic Generation Cafe, where she freely shares advice on getting more web traffic by all free means possible, like SEO traffic, social media traffic, and blog promotion, as well as converting that traffic into email subsc

http://AdventuresInVisibility.com | Email Marketing: Know Your Audience and What They Want with Stephan Hovnanian Today's email subscriber is thirsting for a value-packed and personalized experience. Companies that are creating such experiences are earning more Web traffic, signups, and referrals than the ones that still think a "batch and blast" mentality is the way to go. ~Stephan Hovnanian Email marketing is the most effective way to reach the people who have raised their hand and let you know they want to hear from you. Learn how you can create a relationship with and nurture your subscribers so they trust your message when it arrives in their inbox. And, that’s what Stephan and I will be exploring on this episode of Adventures in Visibility. On the show Stephan and I discuss: • Understanding of what your relationship with your subscribers, so you can plan your content strategy around them • Identify and nurture brand champions and your most engaged subscribers • How to set expectations up front so yo

Adventures in Visibility | How to Build a List with Purpose and Profit with Maritza Parra It’s not hype to declare that you can take 30 days off from your business and still make money. That’s precisely how Maritza Parra, known as the List Building Queen, has designed, built and managed her business for years. Focusing on 4 key facets of your business can get you there, too. And, that’s what Maritza and I explore on this episode of Adventures in Visibility. Watch the show here: http://denisewakeman.com/hoa/maritza-parra-build-your-list/ On the show Maritza and I discuss: • Knowing what your business is really all about • What you need to stay focused on over the long haul and why • The 4 specific keys you need to have a successful business Maritza is passionate about helping business owners grow their profitable email subscriber lists to support their online business. However, list building has changed. It’s not as easy to build a list of qualified prospects. For this reason, Maritza also helps people SEL

http://AdventuresInVisibility.com - How to Build Your Brand and Visibility through Stories with Carey Pena, hosted by Denise Wakeman Digital media changed the game in journalism. News Anchor Carey Pena recognized early on the significance and power new media was having on the way news is reported. As a storyteller, not only for the news, and now with her company Inspired Media 360, Carey’s focus is on storytelling for brands and companies as a way to better connect with their audiences. Storytelling is at the heart of the content you create and influences how your audience sees your personal and company brand. And, that’s what Carey and I will be exploring on this episode of Adventures in Visibility. On the show Carey and I discuss: Carey Peña’s story What you can learn from Journalism about storytelling How to tell your story with your headlines How to use storytelling for networking and marketing Tips for telling compelling stories your audience wants to hear Watch the video here: https://youtu.be/QJ

http://DeniseWakeman.com | Every two years, Karyn Greenstreet conducts a survey about how adults prefer to learn business content. Watch the video here: https://youtu.be/pjm6M3KQIww You'll discover how you can use the results in your own business if you do any teaching, training, coaching or consulting. This is important info to implement in your business! Karyn Greenstreet 2015 Learning Survey Results Join Karyn Greenstreet and me for a discussion about the results of Karyn's findings from the 2015 Adult Learning Survey. If you do any teaching or training, then you'll want to know what Karyn discovered about how adults prefer to learn business topics in this day and age. Karyn Greenstreet, Passion for Business, is an internationally known self-employment expert and small business consultant and has owned six businesses since 1981. She has spoken at numerous national conferences on business strategy and marketing topics and has taught over 270,000 people worldwide. Every two years, Karyn conducts

In a recent interview on #Blab with Bonnie, hosted by Bonnie Frank, we talked non-stop about how to create effective online visibility and how blogging fits into your visibility strategy. Having been an early adopter of blogging for business, you can imagine where I land on the subject when asked if it’s even necessary to blog! Click for more info and to Watch the Video: http://denisewakeman.com/online-visibility/effective-online-visibility/

Adventures in Visibility | WordPress for Business and Visibility with Christina Hills If you have a business, whether online or local bricks and mortar, you probably know you need to have a website. There are a lot of options for building a website and in this Adventure with website creation expert, Christina Hills we’re going to discuss how WordPress can serve your needs both as a website, blog and contribute to your overall visibility on the web. On the show Christina and I discuss: ➼ Should business owners know how to build and maintain a website or rely on a webmaster take care of it? ➼ How business owners can benefit from learning WordPress ➼ What kind of websites you can build with WordPress ➼ The argument that WordPress is better than other website tools out there Get Christina Hills' wordpress design report here: http://denisewakeman.com/wpdesign Christina Hills is a speaker, educator, mentor and Internet Marketing expert to non-techie entrepreneurs who want to build an online business using Word

http://AdventuresInVisibility.com | How to Overcome Writer's Block with Lisa Canfield hosted by Denise Wakeman Got writer's block? Copywriter and book coach Lisa Canfield joins me for a chat and Q&A about how to overcome writer's block. You'll learn pro tips for staying focused on your important writing, whether it's a book, a sales page, follow up message or blog posts. Watch the video interview here: https://youtu.be/qq0KtRf9tLg Get Lisa Canfield's 5 step process for getting out of writer's block: http://Bitly.com/stopwritersblock You can get advance notice of scheduled guests at http://AdventuresinVsibility.com AND you can now get Adventures in Visibility as a podcast. It's on iTunes, SoundCloud and Stitcher. If you want to take the show with you, go to http://AdventuresInVisibilityPodcast.com

http://AdventuresInVisibility.com - Finding Visibility at the Intersection of PR and Social Media With the pervasive use of social media in business, you may be tempted to think that PR is dead or dying. Nothing could be further from the truth and you’d be wise to consider how you can add PR to your online visibility toolbox. After witnessing Joanne McCall at work on +Andrea Lee's recent book launch, I had to get her on Adventures in Visibility to talk about how “traditional” PR is being used in conjunction with social media to boost visibility and get real world media coverage.  On the show we discuss: ✓ The distinction between Publicity and Public Relations ✓ How Media has changed and what you need to understand ✓ How social media fits into the media equation ✓ What you need to consider when doing publicity outreach ✓ How Adventure fits into Joanne’s work! Watch the video: https://youtu.be/iBBSHFib73k Media insider and veteran publicist, Joanne McCall, knows how to capture the attention of national med

http://adventuresinvisibility.com | Andrea Beltrami: Badass Visual Branding for Your Blog* By the end of a mini-course taught by Andrea Beltrami, I knew I was going to hire her to help me with the visual branding for my blog and other marketing images. She is sassy and savvy, both qualities I like, and most importantly, Andrea is talented with a keen eye for what works. I hired her and immediately received feedback about what I wanted, what would work and what wouldn't along with suggestions for how to improve my visuals all around. Andrea helped me create a simple, attractive and recognizable look for my blog and quote images. That’s why she’s my guest on Adventures in Visibility, so you can get a dose of Andrea’s badass visual marketing savvy. Andrea 'Dre' Beltrami is a straight shooting, wine guzzling, sassy California girl who in 2012 traded in her miserable day job for her lifelong dream of self-employment. Over the last two years Dre has helped solopreneurs and small business entrepreneurs from aroun

http://weneedtotalkguide.com | We Need To Talk Birth Day Celebration with Andrea J. Lee Celebrating the birth day of +Andrea Lee's new book, We Need to Talk: Your Guide to Challenging Business Conversations... available June 2 on Amazon. We're having a party! Andrea and I will be hanging out and invite you to join us and ask your pressing questions about how to deal with difficult conversations. An amazing coach, Andrea can help you craft the perfect language for your situation. This is like getting personal laser coaching! Some topics we discussed: ♥ Why are most people terrible at having important conversations? ♥ What happens when we avoid difficult conversations? ♥ Why we should say "No" more often ♥ An easy, universal approach that can be applied to any challenging conversation in business, or life for that matter. We'll also be celebrating the Double the Good campaign wherein every book bought from June 2 to 5th will be matched by Andrea's company (Wealthy Thought Leader) and a copy donated to a

http://AdventuresInVisibility.com | Jeff Sieh - Going Off the Beaten Path to Build a Brand Ever since Jeff Sieh started his Manly Pinterest Tips show, I've been intrigued. Conventional wisdom is that Pinterest is a gal thing, yet Jeff has turned that notion upside down and created a popular show and podcast that explores an alternate point of view. In this show, we're going to find out the back story and what stepping off the beaten path has done for Jeff's brand and visibility. Jeff Sieh is Creative Director at *His Design, Inc* and Head Beard at *Manly Pinterest Tips* where he is creator and host of The Manly Pinterest Tip Show. With top tips, pop culture, comedy and just plain fun, Jeff teaches Pinterest techniques unlike any other. On the Hangout we discuss: ☛ Why Jeff started the "Manly Pinterest Tips" show ☛ The rise of the visual web ☛ Importance of thinking "mobile first" ☛ Good looking images (and great content) is now just the cost of sitting at the table on social Jeff's social links: His

Adventures in Visibility | Mia Voss On The Go - A Study in Brand Ambassadorship and Visibility Marking the 2 year anniversary of Adventures in Visibility, I welcome back my good friend Mia Voss of The Mia Connect.  Mia recently spent 3 weeks in Italy celebrating her birthday and brilliantly designed the adventure as a showcase for several travel brands. #MiaOnTheGo Brand Ambassador provided a spotlight and new visibility for the companies she worked with, as well as herself. We'll discuss the why, what and the how that sparked Mia's adventure and what that's done for her business. On the Hangout we discuss: ♕ How brand ambassadorship and The Mia Connect are related ♕ How Mia put together #MiaOnTheGo ♕ Lessons learned on her adventure ♕ What happens after the event Watch the video here: Adventures in Visibility | Mia Voss On The Go - A Study in Brand Ambassadorship and Visibility Marking the 2 year anniversary of Adventures in Visibility, I welcome back my good friend Mia Voss of The Mia Connect.  Mi

Adventures in Visibility - LinkedIn Visibility Strategies for Entrepreneurs with Viveka von Rosen  Watch the video on YouTube: https://youtu.be/YVwU2P_i0Ss "Your business’s LinkedIn profile is your launchpad for success. It is the foundation on which your marketing strategy is built, making it one of the most important tools in your arsenal." Viveka von Rosen is one of the top LinkedIn Experts and my go-to gal for all things LinkedIn. She passionate about using and showing others how to optimally use LinkedIn. Viveka’s positive, fun-loving style makes it easy to follow and implement her strategies. In this Adventure Viveka and I discussed: ✪ Tips for using LinkedIn to build your online presence ✪ 4 steps for staying top of mind with prospects  ✪ How to get the most out of LinkedIn Pulse ✪ What’s new on LinkedIn Viveka von Rosen is author of "LinkedIn Marketing: An Hour a Day" and is known internationally as the “LinkedIn Expert”.  She hosts the biggest LinkedIn chat on Twitter.  Her seminars, webinars,

Adventures in Visibility | Google+, Facebook & Publishing: Online Marketing Pros Reveal Their Success Secrets This week’s Adventure in Visibility is a celebration! On February 10, Mitch Meyerson’s latest collaborative marketing book, Success Secrets of the Online Marketing Superstars hits the bookstores. This episode features 4 of the 23 authors: Stephan Hovnanian, Andrea Vahl, Mitch Meyerson and me. Our conversation will center around multi-author book collaborations (high visibility!), lead generation with books, as well as Google+ and Facebook tactics that build your business. We discuss: ✰ Mitch’s experience with multi-author books ✰ Using books as lead generators ✰ Up to the minute Facebook marketing tactics that work! ✰ How to leverage Google+ for your business ✰ And more! Mitch Meyerson is an entrepreneur, speaker, trainer, and author of 11 books, including Mastering Online Marketing.He has also co-created four online programs, including The Guerrilla Marketing Coach Certification Program and T

Recently, I’ve had conversations around the same question at least three times. With a friend, on a hangout with Jason Wiser, and in the 30 Day Online Visibility Challenge program … how do I start building my platform, a.k.a. audience? Platform, audience, tribe, community, followers… without them, it’s nearly impossible to stand out and get your message heard. Committing the time and effort to building your platform increases your visibility…guaranteed. Visibility = Opportunity Read the post at: http://goo.gl/DWk6dg To send me your questions about online visibility and social marketing, go to http://denisewakeman.com/AskDenise More information about Denise is at http://DeniseWakeman.com