Good Girls Get Rich Podcast

This week's episode of Good Girls Get Rich is brought to you by Uplevel Media CEO and LinkedIn expert, Karen Yankovich. In this episode, guest Christine Gritmon and Karen discuss how small businesses need to get creative with online marketing during the COVID-19 pandemic.  Christine Gritmon, the owner of Christine Gritmon, Inc., teaches growth-minded small business owners how to tell their brand story online in efficient, effective ways that value their time and money. #GoodGirlsGetRich We want to hear your thoughts on this episode! Leave us a message on Speakpipe or email us at info@karenyankovich.com.   About the Episode: The COVID-19 pandemic has hit many small businesses hard. While unable to sell their products and services, many businesses stopped marketing altogether. But as Christine says, "If it's time to eat, it's time to market." Knowing how to utilize online marketing, especially during a pandemic, can be challenging. That's why creativity is necessary. The beauty in online marketing is that it al

This week's episode of Good Girls Get Rich is brought to you by Uplevel Media CEO and LinkedIn expert, Karen Yankovich. In this episode, Karen shares how to make your relationship-based marketing efforts effective. Building relationships is how you land big-ticket clients, but sometimes people aren't ready to move forward after you first meet them. Relationship-marketing is the most effective way to stay in front of them so you're there when they're ready to move forward.  #GoodGirlsGetRich We want to hear your thoughts on this episode! Leave us a message on Speakpipe or email us at info@karenyankovich.com.   About the Episode: Even pitched someone who wants to do business with you but it's just not the right time for them to move forward? Things happen, and life gets in the way. The value in LinkedIn and relationship-based marketing is that you are able to genuinely stay in touch with that person, and you'll be around when they're ready to move forward. Best Relationship-Marketing Methods You might be wonder

This week's episode of Good Girls Get Rich is brought to you by Uplevel Media CEO and LinkedIn expert, Karen Yankovich. In this episode, Erica Duran shares with Karen how to grow your online business.  Erica Duran is an international online business strategist and freedom lifestyle mentor. She's the creator of the Get Paid for Your Presence Method. She's also the host of The Erica Duran Show. #GoodGirlsGetRich We want to hear your thoughts on this episode! Leave us a message on Speakpipe or email us at info@karenyankovich.com.   About the Episode: In the process of growing an online business, it's easy to get caught up in overcomplicating what needs to be done. Budding entrepreneurs often get caught up in setting up an amazing website, creating a 15-message email series, purchasing business cards… need I go on? While all these things are good, they're not doing you the service of gaining business. Erica Duran shares with us in this episode how to effectively start gaining income in your online business. Hosti

This week's episode of Good Girls Get Rich is brought to you by Uplevel Media CEO and LinkedIn expert, Karen Yankovich. In this episode, Karen shares how to accumulate LinkedIn Recommendations. LinkedIn Recommendations show the world who you are and why they can trust you. The more Recommendations you have, the better. Karen shares how to accumulate Recommendations. #GoodGirlsGetRich We want to hear your thoughts on this episode! Leave us a message on Speakpipe or email us at info@karenyankovich.com.   About the Episode: Most likely, you already have testimonials on your website. Testimonials are an important tool to show others that they can trust you and your business, but what if there were an even more effective way to utilize those testimonials? Enter LinkedIn Recommendations. When reading testimonials on a website, there's no way to know if those testimonials are genuine or if they came from that person's family and friends. LinkedIn Recommendations, however, are written by LinkedIn users, so you know w

This week's episode of Good Girls Get Rich is brought to you by Uplevel Media CEO and LinkedIn expert, Karen Yankovich. In this episode, Kelly O'Neil shares with Karen why and how we should be marketing to affluent clients. Kelly O'Neil is a multi-award willing entrepreneur, profit strategist, and brand marketing expert. She's on a mission to disrupt the status quo and rewrite the rules of entrepreneurship to help entrepreneurs create high-profit and high-freedom businesses on their own terms.  #GoodGirlsGetRich We want to hear your thoughts on this episode! Leave us a message on Speakpipe or email us at info@karenyankovich.com.   About the Episode: Have you ever wished you could make more money while working less? I'm sure you have. But it sounds like an unachievable dream, right? I want to let you in on a secret… it's possible! Oftentimes in our business journeys, we start off doing business with low-price customers because we tell ourselves we're not established and experienced enough for affluent clients.

This week's episode of Good Girls Get Rich is brought to you by Uplevel Media CEO and LinkedIn expert, Karen Yankovich. In this episode, Karen discusses with Lisa Brathwaite and Simone Craig what we can be doing through a #BLM lens to support people of color.  Lisa Brathwaite is the marketing copywriter and content consultant for Uplevel Media. She helps people create and craft their stories for conscious connection. Simone Craig is the CFO of Uplevel Media. She owns an accounting business, and she also is the host of the A Mind for Money Podcast. #GoodGirlsGetRich We want to hear your thoughts on this episode! Leave us a message on Speakpipe or email us at info@karenyankovich.com.   About the Episode: It's a sad reality but even in 2020, racism still exists. As it's been brought into view for all to see in recent weeks, are you struggling to find just what to say or do in your personal and business response?  If so, you're not alone. At Uplevel Media, we wanted to have an open, honest conversation about how

This week's episode of Good Girls Get Rich is brought to you by Uplevel Media CEO and LinkedIn expert, Karen Yankovich. In this episode, Karen discusses having alternate streams of income with Jennifer Maruca. Jennifer Maruca Platinum leader with dōTERRA Essential Oils. Karen and Jennifer share their experience with dōTERRA and how it may be an opportunity for you too. #GoodGirlsGetRich We want to hear your thoughts on this episode! Leave us a message on Speakpipe or email us at info@karenyankovich.com.   About the Episode: The old model is shifting. Instead of going to college, working the same job until they're sixty years old, and retiring, many people are now breaking the mold. They are doing what they love, on their schedule and creating freedom. Sound like something you'd like to do too? Me too. Which is why I explored dōTERRA, not just in my lifestyle, but into my business. As an entrepreneur, I loved the idea of an additional revenue stream. This episode is about that story! dōTERRA Essential Oils Whe

This week's episode of Good Girls Get Rich is brought to you by Uplevel Media CEO and LinkedIn expert, Karen Yankovich. In this episode, Karen discusses with Kami Guildner the importance of staying true to you. Kami Guildner believes that women's voices matter. She's a connector, storyteller, and business coach for women, and she's also the host of Extraordinary Women Radio. #GoodGirlsGetRich We want to hear your thoughts on this episode! Leave us a message on Speakpipe or email us at info@karenyankovich.com.   About the Episode: For so many of us in our careers, we start off strong with a clear vision of where we're going. Along the way, though, it's easy to lose sight of that direction. It's important, both for yourself and your business, that you stay true to who you are and clarify your goals. The Importance of Having One Message In your business, you should have only one, clearly-defined message. Imagine, for example, that you're a podcaster. If the message of what you teach and stand for changes in each

This week's episode of Good Girls Get Rich is brought to you by Uplevel Media CEO and LinkedIn expert, Karen Yankovich. In this episode, Karen shares how to grow your network. Virtual networking has never been more important. To grow and cultivate your network, start by taking a look at your first-, second-, and third-degree connections on LinkedIn. #GoodGirlsGetRich We want to hear your thoughts on this episode! Leave us a message on Speakpipe or email us at info@karenyankovich.com.   About the Episode: Have you ever heard the phrase "It's not what you know, it's who you know"? I'm sure you have. And there's a lot of truth to that saying. As we're all navigating this unprecedented time in our lives, virtual networking has become more important than ever. In-person networking still has its value, but while we're under shelter-in-place orders, now is the time to take full advantage of virtual networking opportunities. And that starts by growing and cultivating your connections. LinkedIn's First-, Second-, and

This week's episode of Good Girls Get Rich is brought to you by Uplevel Media CEO and LinkedIn expert, Karen Yankovich. In this episode, Karen interviews Monica Kang and discusses having the courage to be creative.  Monica Kang is the founder and CEO of InnovatorsBox where she is transforming today's workforce through the power of creativity. She's also the author of Rethink Creativity: How to Innovate, Inspire, and Thrive at Work. #GoodGirlsGetRich We want to hear your thoughts on this episode! Leave us a message on Speakpipe or email us at info@karenyankovich.com.   About the Episode: The COVID-19 pandemic has changed all of our lives. We're learning a new way of interacting with others, our routines have been interrupted, and some of us have lost our jobs. Now is the time to be creative and reimagine who we are – and that takes courage. Being Creative Takes Courage Creativity takes courage. We as people get used to routines and ways of doing things that it actually limits what we can achieve. Taking the ti

This week's episode of Good Girls Get Rich is brought to you by Uplevel Media CEO and LinkedIn expert, Karen Yankovich. In this episode, Karen shares how to use your birthday as a way to build meaningful relationships. Relationship-based marketing is more valuable than sales-based marketing, and your birthday provides you a valuable opportunity to grow relationships.  #GoodGirlsGetRich We want to hear your thoughts on this episode! Leave us a message on Speakpipe or email us at info@karenyankovich.com.   About the Episode: Many people on LinkedIn don't understand why they should add their birthday to their profile. After all, LinkedIn is for business, right? But don't forget, you should be focusing on relationship-based marketing, not sales-based. And birthdays are the perfect opportunities to build relationships. LinkedIn and Your Birthday If you include your birthday on your LinkedIn profile, LinkedIn will notify your connections when it's your birthday. And that's cool! It's nice to receive birthday wishes

This week's episode of Good Girls Get Rich is brought to you by Uplevel Media CEO and LinkedIn expert, Karen Yankovich. In this episode, Karen interviews Amanda Berlin and discusses the power of personal relations. Amanda Berlin helps entrepreneurs step into their presence, create a story that inspires others, and spread their message in the media. She's also the host of The Empowered Publicity Podcast. #GoodGirlsGetRich We want to hear your thoughts on this episode! Leave us a message on Speakpipe or email us at info@karenyankovich.com.   About the Episode: There's tremendous value in having great public relations (PR) and growing your following. Amanda Berlin shares with us in this episode why it's so important and how you can make it happen. Telling Your Own Story You're the one in control of your story, so you should be the one telling it. You, a small business owner, should be showing the world who you are and what you do in your own voice. As you share this authenticity with others, your platform and fo

This week's episode of Good Girls Get Rich is brought to you by Uplevel Media CEO and LinkedIn expert, Karen Yankovich. In this episode, Karen shares 3 ways to polish your virtual networking skills.  As COVID-19 has hindered our ability to network in-person, virtual networking is more important now than ever.  #GoodGirlsGetRich We want to hear your thoughts on this episode! Leave us a message on Speakpipe or email us at info@karenyankovich.com. About the Episode: In-person networking is a great way to meet people you'd like to be connected with. But for now, until the COVID-19 pandemic passes, it's important that you polish your virtual networking skills and keep making connections. Here are three ways to get started: Improve Your LinkedIn Profile LinkedIn is THE place to be for virtual networking, and making great connections starts with having a great LinkedIn profile. Take a look. Does your profile make the services you offer clear? Are you taking advantage of the "About" and "Featured" sections? Is your p

 This week's episode of Good Girls Get Rich is brought to you by Uplevel Media CEO and LinkedIn expert, Karen Yankovich. In this episode, Karen interviews Dr. Dawn Graham and discusses networking, the importance of your personal brand, and how these things relate to switching jobs.  Dr. Dawn Graham is a career switch coach, TEDx speaker, LinkedIn learning instructor, and host of the show "Dr. Dawn on Careers" on SiriusXM. She's also the author of Switchers: How Smart Professionals Change Careers and Seize Success. #GoodGirlsGetRich We want to hear your thoughts on this episode! Leave us a message on Speakpipe or email us at info@karenyankovich.com.   About the Episode: Switching jobs is becoming a common habit in our modern world. Oftentimes, it's a good thing, too! Dr. Dawn Graham teaches how to properly make a job switch. Networking and your personal brand are two important factors in a successful switch. Networking Years ago as the internet was becoming more popular, networking online was easy and convenie

This week's episode of Good Girls Get Rich is brought to you by Uplevel Media CEO and LinkedIn expert, Karen Yankovich. In this episode, Karen shares 3 ways you can update your LinkedIn profile. As you're staying at home during the COVID-19 pandemic, now is the perfect time to update your LinkedIn profile and make sure it's reaching its maximum potential.  #GoodGirlsGetRich We want to hear your thoughts on this episode! Leave us a message on Speakpipe or email us at info@karenyankovich.com.   About the Episode: Are you stuck at home amid the coronavirus pandemic? Now is the perfect time to take a look at your LinkedIn profile and make sure it's reaching its maximum potential. Here are 3 ways you can improve your profile: Your Profile Header Image The header image is one of the first things people see when they visit your LinkedIn profile, and you need to make sure it shows who you are, what you do, and what you have to offer. Use it to show the world what product you sell. Update it to promote your upcoming e

This week's episode of Good Girls Get Rich is brought to you by Uplevel Media CEO and LinkedIn expert, Karen Yankovich. In this episode, Karen interviews Suzanne Evans and discusses the importance of change and work ethic in business growth. Suzanne Evans, the founder of Driven, Inc., went from secretary to a $7,000,000 business in record time. She's also the author of The Way You Do Anything is the Way You Do Everything. #GoodGirlsGetRich We want to hear your thoughts on this episode! Leave us a message on Speakpipe or email us at info@karenyankovich.com.   About the Episode: The goal of your business should be to grow, and two important catalysts that bring business growth are change and work ethic. The Importance of Change As the world changes, so should your business. When you started out, maybe your client market was different. The economy was probably different. The niche you filled in the market has also most likely shifted. You probably learned what does and doesn't work for your business. Shifting yo

We're experiencing an unprecedented time as the Coronavirus (COVID-19) stops the world in its tracks. It's important that you know how to pivot your business during this season. This week's episode of Good Girls Get Rich is brought to you by Uplevel Media CEO and LinkedIn expert, Karen Yankovich. In this episode, Karen discusses how you can pivot your business amid the pandemic. #GoodGirlsGetRich We want to hear your thoughts on this episode! Leave us a message on Speakpipe or email us at info@karenyankovich.com.   About the Episode: We're living in an unprecedented time in our modern world as the Coronavirus stops the world in its tracks. During this season of life, it's important you pivot your business, even if it's not forever. What are some of the changes you should make? Glad you asked! Your Responsibility As your visibility grows, your responsibility grows. The more people that work with you, follow your program, listen to your podcast, read your blog, or follow you on social media, the greater respons

This week's episode of Good Girls Get Rich is brought to you by Uplevel Media CEO and LinkedIn expert, Karen Yankovich. In this episode, Karen interviews Nikki Rausch on how to connect with potential clients in the sales process. Nikki Rausch, CEO of Sales Maven, is a sales guru who has a passion for selling. She has the unique ability to transform the misunderstood process of "selling" into techniques, tools, and tips that can be successfully incorporated into a process replicable by anyone whose livelihood relies on selling a product, a service, or themselves. In this episode, she shares with us about the art of selling. #GoodGirlsGetRich We want to hear your thoughts on this episode! Leave us a message on Speakpipe or email us at info@karenyankovich.com.   About the Episode: Do you struggle with making a sales pitch and closing the sale? While you're not alone, it doesn't have to be this way. In this episode, I had the opportunity to interview Nikki Rausch, CEO of Sales Maven. She shares with us how to use

This week's episode of Good Girls Get Rich is brought to you by Uplevel Media CEO and LinkedIn expert, Karen Yankovich. In this episode, Karen interviews Matt Passy on how you can create a podcast that will benefit your business. Matt Passy, known as The Podcast Consultant, helps others create, edit, produce, and launch their podcasts. He also helps podcasters reach their target audience. He shares how you can start your own podcast to your advantage. #GoodGirlsGetRich We want to hear your thoughts on this episode! Leave us a message on Speakpipe or email us at info@karenyankovich.com.   Read the Blog and Transcript: To read the blog and transcript for this episode, head to karenyankovich.com/110   Episode Spotlights: Where to find everything for this week's episode: karenyankovich.com/110 Introducing this episode's guest, Matt Passy (3:22) Podcasting is great for networking (5:53) Matt's origin to podcast story (8:11) The doors opened by podcasting (10:06) The benefit of podcasting over blogging (14:25) How

This week's episode of Good Girls Get Rich is brought to you by Uplevel Media CEO and LinkedIn expert, Karen Yankovich. In this episode, Karen interviews Veronique Cardon on the importance of taking care of your brain. Veronique Cardon, the creator of the CogniDiet Program, is a holistic nutritionist who teaches others how to rewire their brains, make their brains happy, and help them lose weight naturally. She shares with us how you can take care of your brain for greater productivity. #GoodGirlsGetRich We want to hear your thoughts on this episode! Leave us a message on Speakpipe or email us at info@karenyankovich.com.   About the Episode: A lot of people struggle with stress, not getting enough sleep, weight loss, and so many other things. And when people struggle with these things, it effects their productivity. I had the great joy of interviewing Veronique Cardon and learning what practices will help us take care of our brains and be more productive. We, as entrepreneurs, live hectic lives, so it's impor