Sinopse
Welcome to the Good Girls Get Rich Podcast with your host Karen Yankovich, this is where we embrace how good you are, girl. Stop being the best kept secret in town. Learn how to use simple LinkedIn and Social Media Strategies and make the big bucks.
Episódios
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Episode 28: LinkedIn For The Right-Brained Business Professional
30/04/2018 Duração: 24minIn this episode, Karen talks about LinkedIn for the Right-Brained Business Professional. We want to hear your thoughts on this episode! Leave us a message on Speakpipe or email us at info@karenyankovich.com. Episode Spotlights: Did you know that Karen is also a reiki master and dream coach? How to use the right side of your brain to grow your business The rapid decline of engagement across all social media except on LinkedIn [06:32] LinkedIn is about relationship marketing [07:48] A sure-fire way to grow your business is by referrals and having conversations with people [08:45] LinkedIn needs to be YOU – not the person you are trying to be. Be REAL. [12:45] Linkedin is your place to build relationships – the more you build the better. [13:02] LinkedIn is FREE! [16:42] The importance of posting short videos on LinkedIn [20:21] Resources Mentioned In This Episode: Buzzsumo article10 Ways To Use Linkedin From A More Right Brained Point of ViewLinkedUp Revolution Help Us Spread The Word! It would be awesome
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Episode 27: Using PR and the Media for Visibility with Christina Daves
23/04/2018 Duração: 38minThis week, Good Girls Get Rich features, guest, Christina Daves. Christina is a serial entrepreneur and award-winning inventor who founded PR for Anyone and is the author of PR for Anyone. We would love to hear what you think! Send us a message on SpeakPipe! Or you can email info@karenyankovich.com. We look forward to hearing from you. Who Is Christina Daves: Christina wanted to handle her own PR, so she taught herself everything she needed to know. With no PR contacts, Christina still managed to appear in over 50 media outlets (including national and local television, magazines and radio) in her first year of business. From Steve Harvey and Dr. Oz to local affiliates of NBC, CBS, FOX and the CW, to national publications like Parenting Magazine and The Washington Post, Christina has been able to secure appearances in many major media outlets. Episode Spotlights: You don't have to be Oprah (or be endorsed by Oprah) to book appearances Every person has something that they can provide to the media that
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Episode 26: What's your score? LinkedIn's Social Selling Index (SSI)
17/04/2018 Duração: 20minEpisode 26 In this episode, Karen talks about Social Selling Index We want to hear your thoughts on this episode! Leave us a message on Speakpipe or email us at info@karenyankovich.com. Episode Spotlights: Recap of last week's Episode 25 with Belinda Rosenblum Mark Zuckerberg's talk with the senate What if there was a tool that gave you a rating based on what you are doing with your marketing? [4:15] What is the Social Selling Index? [5:25] Monitoring your SSI score [7:40] LinkedIn is a crazy, powerful tool that is standing out on all social media sites! LinkedIn helps you understand LinkedIn's most powerful search tools, [10:14] to zero in decision makers, how to expand your network, researching potential prospects and companies, taking advantage at who has viewed your profile. Engaging with insights [11:11] Playing with your SSI score Resources Mentioned In This Episode:karenyankovich.com/26download LinkedIn's SSI LinkedUp Revolutions Help Us Spread The Word! It would be awesome if you shared the Good
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Episode 25: Belinda Rosenblum's Strategy to Own Your Money
12/04/2018 Duração: 51minThis week, Good Girls Get Rich features, guest, Belinda Rosenblum, co-author of "Self-Worth to Net Worth" and "12 Keys to Creating Wealth Inside and Out". She is a CPA and Wealth Expert who takes the fear and worry out of money. Belinda is somebody who walks her talk. She works hard to be authentic. co-author of a book Self-Worth to Net worth and 12 Keys to Creating Wealth Inside and Out. We would love to hear what you think! Send us a message on SpeakPipe! Or you can email info@karenyankovich.com. We look forward to hearing from you. Who Is Belinda Rosenblum: Belinda Rosenblum is helping thousands of people discover how "owning your money" creates certainty, security, and the life of financial independence they deserve. Belinda is the President of OwnYourMoney.com, a financial coaching and education company teaching individuals, couples and business owners how to make personal finance and small business success rewarding, manageable, and profitable. Episode Spotlights: Belinda shares her advice for entr
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Episode 24: How Your Ideal Client Avatar Affects Your Bank Account Balance
03/04/2018 Duração: 27minIn this episode, Karen talks about creating your client avatar and its importance. We want to hear your thoughts on this episode! Leave us a message on Speakpipe or email us at info@karenyankovich.com. Episode Spotlights: Recap of last week's Episode 23 with Jennifer Johnson Karen's story that inspired her to start Good Girls Get Rich How to be very intentional about who the clients are that you want to work with Importance of identifying your products and services Research who is finding value in your offerings right now Check your goals The clearer you are in envisioning who your real client is, the easier it is going to be to create your marketing plan. Talk to your current clients to learn more about their – this will make it easier to create your client avatar The importance of having a strong client avatar and how it helps you narrow down who your marketing to You can create different client avatars for each side of your business You will get more leads by niching down When you sell to everybody, you a
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Episode 23: Grow Your Business With CinchShare Founder, Jennifer Johnson
27/03/2018 Duração: 30minThis week, Good Girls Get Rich features, guest, Jennifer Johnson. She is the founder and CEO of CinchShare and the mastermind behind all it's time-saving platform. We would love to hear what you think! Send us a message on SpeakPipe! Or you can email info@karenyankovich.com. We look forward to hearing from you. Who Is Jennifer Johnson: Jennifer created CinchShare to help home-based business owners save more time by using a simple social media scheduler. Jennifer has grown CinchShare from one single user in 2014 to over 40,000 users worldwide. Her commitment to the success of direct sellers and network marketers and her belief that business owners should be able to focus on work that they love while spending time with their families is what drives her. Jennifer loves working around the busy schedule of her 4 children in sunny Florida and in her spare time enjoys kayaking, playing guitar and creating pottery. Episode Spotlights: Jennifer shared how she started being an entrepreneur and how the idea of CinchS
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Episode 22: Find More Clients By Using Hashtags
20/03/2018 Duração: 25minIn this episode, Karen talks about hashtags and how they can help increase your digital marketing reach. We want to hear your thoughts on this episode! Leave us a message on Speakpipe or email us at info@karenyankovich.com. Episode Spotlights: Recap of last week's Episode 21 with Jamie Broderick What is a hashtag and how is it used on each social media platform How hashtags can make are a simple thing that can make a huge difference in your digital marketing How these tiny symbols can help you grow your audience and your income How hashtags can help you get more visibility as to what you're doing but also to find your clients 3 ways you can use hashtags in your social media marketing to get more business Final Insights: Hashtags On Instagram: You can use up to 30 hashtags in a post The more hashtags, the higher your reach on Instagram Your first step is to do hashtag research to create your list Check what types of posts are found under the hashtag Create hashtags that are specific to you, like #GoodGirlsG
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Episode 21: How to position yourself as a market leader with Jamie Broderick
09/03/2018 Duração: 36minThis week, Good Girls Get Rich features, guest, Jamie Broderick, a visibility strategist who helps entrepreneurs become market leaders by building their platform, leveraging their connections and shining the light on their unique talents. We would love to hear what you think! Send us a message on SpeakPipe! Or you can email info@karenyankovich.com. We look forward to hearing from you. Who Is Jamie Broderick: A visibility strategist who helps entrepreneurs become market leaders by building their platform, leveraging their connections, and shining the light on their unique talents. Her endless creativity and knowledge has gifted her with the uncanny ability to connect people together and provide just the right advice. She leads a business support network that she founded 10 years ago called The Success Connection, which provides market leadership training in her course, Above the Crowd, and hosts two annual confidence building retreats in Florida and New York. She also co-produces TEDxLincolnSquare in NYC. Ep
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Episode 20: How to Use Your Team to Increase Profits From Social Media
05/03/2018 Duração: 32minIn this episode, Karen evangelizes on incorporating social media in your company culture. We want to hear your thoughts on this episode! Leave us a message on Speakpipe or email us at info@karenyankovich.com. Episode Spotlights: Recap on the importance of self-care Encourage your team to easily incorporate social in everything that they do Shift your mindset to incorporate new strategies Finding ways to incorporate your customers in your social media Building relationships with your clients Encourage those who work with you to set up their LinkedIn profiles Step up and support those who are on your team to have a strong personal brand The importance of live events and hashtags Good ol' everyday business practices Encourage your team to share things that are happening in the community in addition to using hashtags and geotags Encourage your team to use your company hashtags or brand hashtags Digital marketing takes less effort on your part if you incorporate it into every employee's job description Resource
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Episode 19: Elena Lipson's Ultimate Business Tool: Self-Care
26/02/2018 Duração: 48minThis week, Good Girls Get Rich features guest, Elena Lipson, Divine Self-Care Mentor, speaker, transformational coach and retreat leader. We would love to hear what you think! Send us a message on SpeakPipe! Or you can email info@karenyankovich.com. We look forward to hearing from you. Who Is Elena Lipson: Creator of The Divine Self-Care Circle, a year-long journey for women who are ready to say YES to igniting their divine feminine and dropping the hustle in exchange for creating a life they love with ease and grace. Founded and Successfully sold 2 online businesses: LalaNatural – Organic Baby Products and TheEcoDiva.com – Ethical Luxury Blog Corporate Trainer and Curriculum Developer for national corporations Completed CoachU's Personal & Corporate Coach Training Certified Life Coach with CoachVille Executive & Group Coach Training with Trilogy Coaching Institute Completed a 5 Month Yoga Intensive Teacher Training at Red Mountain Yoga Institute Of Yoga Psychology in Bellingham, WA Episode Spot
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Episode 18: Why I'm so hot on LinkedIn and why you should be too
19/02/2018 Duração: 20minIn this episode, Karen evangelizes on LinkedIn, tells us why she feels it's so important for every business professional. You might be surprised by some of the reasons!We want to hear your thoughts on this episode! Leave us a message on Speakpipe or email us at info@karenyankovich.com. Episode Spotlights: The why behind some of the things I do Why I am hot on LinkedIn LinkedUp Revolution Training LinkedIn ranks high in Google Visibility on LinkedIn Credibility on LinkedIn Someday you're going to need LinkedIn Using the right keywords in LinkedIn, keeping SEO and SMO in mind Resources Mentioned In This Episode: LinkedUpRevolution Secrets to Writing a Great LinkedIn Headline It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow women entrepreneurs on twitter. Click here to tweet some love! If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review.
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Episode 17: Marie Forleo and her Multi Million Dollar Modern Marketing Program
13/02/2018 Duração: 32minInterview with Marie Forleo, creator of MarieTV and founder of B-School. Who Is Marie Forleo: Named by Oprah as a thought leader for the next generation One of Inc.'s 500 fastest growing companies Creator of the award-winning online show MarieTV Founder of B-School Featured in Inc. Magazine and Entrepreneur Magazine Marie has mentored young business owners at Richard Branson's Centre of Entrepreneurship Through her Change Your Life, Change The World initiative, a portion of profits are donated to support women, education, the environment and entrepreneurship Episode Spotlights: How she started her coaching business called B-School How marketing and sales can bring out the best in humanity, not the worst Your goal should focus around how you want your life to be Inspire people to build a profitable business that makes a difference Tips on how to succeed in business and life in general Final Insights:I'm a holistic kind of human. I think logically, I think rationally, I run a business…a very profitabl
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Episode 16: 3 Secrets to Writing a Great LinkedIn Headline
06/02/2018 Duração: 19minEpisode 16 LinkedIn Headline with Karen Yankovich Episode Spotlights: The LinkedIn headline is one of the most important thing in our profile, it's the first thing that people see. Take some time to develop a headline. Learn how to do that in this episode! Your headline shows in search engines! What attracted me to LinkedIn. Headline Tips: Google reads your headline, use all 120 characters Determine what are your keywords and use them consistently. What's in it for them? Make your headline about your audience Be extraordinarily confident. Use descriptions that show you are amazing. Think about how are you showing up? Are you confident with your search results in Google? AND - A bonus tip, that most people don't know about. I don't know how long this hack will work, but it was working at the time this podcast was recorded! https://www.facebook.com/karenyankovich/videos/1704845546199362/ Final Insights:It's not about bragging, it's about owning it. - Karen Yankovich Step out of your bo
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Episode 15: Speak, Serve And Grow With Kristin Thompson
29/01/2018 Duração: 36minThis week, Good Girls Get Rich features guest, Kristin Thompson, the founder of SpeakSERVEGrow and creator of programs like Command Any Room, Event Profit Machine and The Rise Live Event. Episode Spotlights: How she started her path to becoming a speaker How she leveled up from being a speaker to becoming an entrepreneur in the speaking business How to drive six-figure profits from speaking engagements How to speak confidently in front of the audience and rock your talk How to market yourself on social media to attract potential clients How to have a huge impact on the people around you The importance of having a talk structure for speakers during speaking engagements What it takes to attract happy clients during speaking engagements Final Insights:"Don't teach things you don't know… What you should teach and what you should be empowered that you feel confident sharing with people is stuff that you do know how to do… It's just that wherever you actually have experience and know-how, teach that to people
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Episode 14: What You and Oprah Have In Common
22/01/2018 Duração: 21minEpisode Spotlights: Learn why Oprah is the ultimate good girl How Oprah stepped into her power and claimed the things she's great at Importance of recognizing that we are just like Oprah We have the ability to have some serious success The benefits of having a team When you own what you're good at, you should embrace it to create the life of your dreams Start creating a brand that elevates you above the rest Create a business plan that's thinking big - think outside the box! Create a life and business that you only can dream off. What are your low cost ways to glam up? Share it with me! Things you can do now to start stepping into the ultimate good girl shoes: Believe in yourself like you never have before Step into that role! Think about Oprah on Saturday and Oprah on Sunday - What would Oprah do? Dream big for 2018 - have that confidence in yourself Whatever you have in your head - triple it!
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Episode 13: Become a Powerful Speaker With Sue Falcone
15/01/2018 Duração: 59minThis week, Good Girls Get Rich features guest, Sue Falcone, CEO at Remarkable! A Speakers Bureau blog. Who Is Sue Falcone: Remarkable! A Speakers Bureau was founded by CEO, Sue Falcone, who recognized the need for a speakers bureau that would represent professional speakers, and provide the perfect speaker for clients who sought the best for their events with a personal "hands on" custom touch. As a former corporate executive who hired outside speakers and trainers, to becoming a professional speaker and author being hired, and now to creating a distinctive and unique speakers bureau representing speakers for hire, she has gained the experience and expertise needed to give a full service experience. This invaluable experience gives her an advantage in the industry of being able to provide consulting services in addition to selecting the best speakers to represent. all at no extra charge to her clients. Episode Spotlights: An interview with Sue Falcone, CEO at Remarkable! A Speakers Bureau blog. Sue's career
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Episode 12: How to Utilize Your Visibility For The Ultimate Business Growth
07/01/2018 Duração: 26minEpisode Spotlights: What to bring in 2018 and what to leave in 2017 The importance of visibility and using visibility tools Responsibilities of digital influencers How to step into the role of a digital marketer No matter how large your following is, your fans are looking up to you as if you're their teacher How to incorporate your personal beliefs into your business Using the power of your visibility What happens when your visibility grows and what you will do as digital marketers Utilizing evergreen content Be seen as a digital ambassador for your audience Linkedin is the place for you to start your personal brand Final Insights: With visibility comes with responsibility Stay confident with your message No matter what you do, stay true to yourself Do your homework on anything before you share with your following Figure out what works for you and be okay with it Resources Mentioned In This Episode:FreeLinkedInWorkshop.comKaren's Facebook PageKaren's LinkedIn PageKaren's LinkedIn Tips Instagram Page
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Episode 11: Making Millions in Direct Sales with Lynn Bardowski
01/01/2018 Duração: 49minThis week, Good Girls Get Rich features guest, Lynn Bardowski, a keynote speaker and direct sales expert. Who Is Lynn Bardowski: Lynn Bardowski is a sought-after direct sales expert and empowering keynote speaker for Direct Sales conferences and Women's Organizations. Lynn's relatable, humorous and energetic speaking style connects with worldwide audiences, and her social media influence will rock your audience engagement. Her topics include: Embrace Your Inner Visionista, Insane Facebook Party Success and Periscope for Direct Sellers. Lynn's worldwide recognition includes Top 100 Small Business Influencers, Enterprising Women of the Year and Top 101 Women in eCommerce. In addition to keynote speaking, workshops, boot camps and panels, Lynn offers one-on-one consulting expertise to Direct Selling companies who want to empower their teams to "Be Social." Episode Spotlights: Be inspired with Lynn's Not-so typical Rags to Riches Story How growing up with strong work ethics in the family positively influen
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Episode 10: How Inspired Action Helped Susie Mordoh Bring Her Product to Life
18/12/2017 Duração: 36minThis week, Good Girls Get Rich features guest, Susie Mordoh, a motivational speaker. Who Is Susie Mordoh: She is the founder of Greater Than We, an award winning event-planning company and has a multi-passionate approach to work and life. When asked, she will tell you that her true superpower is to create moments for people to 'feel the love'. It is the WHY behind whatever she does. Episode Spotlights: Learn how & be inspired by how Susie started her entrepreneurial journey. The importance of getting a professional headshot & how having a professional photo changed Susie's business. The importance of having a team & the breaking point that made Susie realize this. How she got into her first event planning gig and then became an event planner. Susie created a product, her "Feel The Love" card deck, that she is so passionate about, and brought her dream to reality. The power of gift giving. Susie shares her event experiences. Surround yourself with people who cheer you on. Staying with what
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Episode 9: Social Media - A Good Old Fashioned Top of Mind Campaign
11/12/2017 Duração: 25minEpisode Spotlights: Learn how to keep your name in front of your ideal clients - at no charge Business owners should understand the power of FREE social media options that we have, giving them FREE visibility they can leverage. Learn how my clients get a steady stream of new clients using free social media strategies. How to use these tools to stay on top of your viewer's minds – and stay in business! Learn why social media is marketing. Why you need to have a digital marketing strategy in place. If you are not marketing your business, you will be out of business soon enough. Do research to see who your ideal clients are. Create a client avatar! The reason why you should be on LinkedIn. Create a marketing plan for 2018 (and how having an assistant can help you accomplish your marketing plans for 2018!). Are you a local business and want your business to double, to triple? You should listen to this. This is how you compete with the big box chains and big companies - it's all about visibility baby! Resour