Dollars And Sense: How We Misthink Money And How To Spend Smarter

Blending humor and behavioral economics, the New York Times bestselling author of Predictably Irrational delves into the truly illogical world of personal finance to help people...

ver os detalhes
Payoff: The Hidden Logic That Shapes Our Motivations

Bestselling author Dan Ariely reveals fascinating new insights into motivation—showing that the subject is far more complex than we ever imagined.Every day we work hard to...

ver os detalhes
The Upside of Irrationality

“Dan Ariely is a genius at understanding human behavior: no economist does a better job of uncovering and explaining the hidden reasons for the weird ways we act.”...

ver os detalhes
The Honest Truth About Dishonesty

Dan Ariely, behavioral economist and the New York Times bestselling author of The Upside of Irrationality and Predictably Irrational, examines the contradictory forces that drive...

ver os detalhes
Irrationally Yours

Three-time New York Times bestselling author Dan Ariely teams up with legendary The New Yorker cartoonist William Haefeli to present an expanded, illustrated...

ver os detalhes
The Predictably Irrational

"A marvelous book… thought provoking and highly entertaining." —Jerome Groopman, New York Times bestselling author of How Doctors Think "Ariely not only gives us a...

ver os detalhes